Knock Em Dead-Social Networking
256 pages
English

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256 pages
English
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Description

Learn how to integrate social networking into every aspect of your job search and then leverage your social media presence for ongoing professional success. Build professionally relevant networks and a desirable, flexible brand that evolves with your growing experience, while you build and nurture networks that help you navigate a long worklife, and gain greater control over your destiny.

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Publié par
Date de parution 20 juillet 2015
Nombre de lectures 0
EAN13 9780991270453
Langue English
Poids de l'ouvrage 1 Mo

Informations légales : prix de location à la page 0,0500€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

SOCIAL NETWORKING
SOCIAL NETWORKING For Job Search and Professional Success
M ARTIN YATE, CPC New York Tîmesbestseîng àutor
AVON, M A SSACH USET TS
Martin Yate, CPC New York Times bestsellingauthor
Savannah, Georgia Copyright © 2014 by Martin John Yate. All rights reserved. This book, or parts thereof, may not be reproduced in any form without permission from the publisher; exceptions are made for brief excerpts used in published reviews.Published by Jumping Dude Media 1305 1/2 Barnard Street Suite 5 Savannah, GA 31401 www.knockemdead.com ISBN 10: 1‐4405‐6971‐1 ISBN 13: 978‐1‐4405‐6971‐5 eISBN 13:978‐0‐9912704‐5‐3Many of the designations used by manufacturers and sellers to distinguish their product are claimed as trademarks. Where those designations appear in this book and F+W Media, Inc. was aware of a trademark claim, the designations have been printed with initial capital letters. Many of the designations used by manufacturers and sellers to distinguish their product are claimed as trademarks. Where those designations appear in this book and JumpingDude Media was aware of a trademark claim, the designations have been printed with initial capital letters. Library of Congress Cataloging‐in‐Publication Data is available from the publisher. This publication is designed to provide accurate and authoritative information with regard to the subject matter covered. It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional advice. If legal advice or other expert assistance is required, the services of a competent professional person should be sought. —From a Declaration of Principles jointly adopted by a Committee of the American Bar Association and a Committee of Publishers and Associations This book is available at quantity discounts for bulk purchases. For information, please call678. 815. 5996.
Contents
IntroductIon Social NEtworking: hE KEy to a SUccEssfUl FUtUrE . . . . . . . . 11 Your Wîrwînd Lîe | Socîa Networkîng and Your Career
Part I: Your SocIal networkIng Brand . . . . . . . . . . . . . . . . . . . . . . .15
cHaPter 1 How to LivE LifE on YoUr TErms. . . . . . . . . . . . . . . . . . . . . . .17 . . . And Get Wat You Want Out o Lîe | Focused Socîa Messagîng | Take Con-tro o Your Career | Enîgtened Se-ïnterest and Socîa Networkîng | Socîa Networkîng and a Fînancîay Secure and FuIed Lîe
cHaPter 2 hE FoUndations of CarEEr SUccEss . . . . . . . . . . . . . . . . . . . . 23 he Proessîona Everyone Wants to Work Wît | Transerabe Skîs and Proes-sîona Vaues | Transerabe Skîs and Your Socîa Medîa Brand
cHaPter 3 A ProfEssional Brand for a LifEtimE of NEtworking . . . . . . . 39 Brand Versus Reputatîon | You Must Have a Reevant and Trutu Brand | he Geîco Gecko Dîdn’t Happen Overnîgt | Wat Customers (Your Empoy-ers) Want and Need | Seîng to Your Customers’ Needs | Your Brand and Fîrst ïmpressîons | How to ïdentîy Your Competîtîve Dîference | Makîng Use o Your Competîtîve Dîference | Are You Wort Brandîng Yet? | ïntegratîng a Proes-sîona Brand Sîgnature ïnto Socîa Medîa ProIes | Your Proessîona Brand and a Long Career
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Knock ‘em Dead Social Networking
Part II: BuIldIng Your SocIal networkS . . . . . . . . . . . . . . . . . . . . . . .57
cHaPter 4 Social NEtworking in Job SEarc and CarEEr ManagEmEnt . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 How Recruîtment Afects Networkîng Strategy | How to Deveop Proessîonay Reevant Networks | he ïmportance o Proessîon-Reevant Networks | Types o Networks | Onîne Socîa Networkîng | Wîc Socîa Networks Are Rîgt or You? | Specîaty Networkîng Sîtes | he ConIdentîa Job Searc
cHaPter 5 How to CrEatE a DiscovErablE Social MEdia ProfilE . . . . . . . 69 A Kîer Socîa Medîa ProIe | Foundatîons o a Dîscoverabe Socîa Medîa Pro-Ie | Target Job Deconstructîon (TJD)
cHaPter 6 LinkEdIn. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .81 How to Create a Kîer Lînkedïn ProIe | Searc Engîne Optîmîzatîon (SEO) and You | Competîng Your ProIe | he Lînkedïn Job Faîry | Lînkedïn Groups | Oter Lînkedïn Resources
cHaPter 7 GooglE+ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 101 Your Googe+ ProIe | Announce Your Status | Communîtîes | Oter Unîque Googe+ Features
cHaPter 8 FacEbook. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 117 Your Facebook ProIe | Becomîng Dîscoverabe | Facebook Communîtîes | Buîd Your Network | Useu Facebook Job Searc Apps | Facebook în Your Network-îng Strategy
Contents
cHaPter 9 TwittEr . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 129 Twîtter ïs Better or Some Jobs han Oters | Your Twîtter ProIe | Hastags | Twîtter Job Leads | How to Become Vîsîbe to Recruîters | Good Twîtter Apps or Job Trackîng | You Are Wat You Tweet | hînk Beore You Tweet | Sources or Tweets and Retweets | Dîstractîon: he Bîggest Probem o Networkîng
cHaPter 10 ProfEssional and AlUmni NEtworks . . . . . . . . . . . . . . . . . . . 141 Proessîona Assocîatîons | Aumnî Assocîatîons | Your Past Managers and Oter Reerences as a Networkîng Resource
cHaPter 11 PErsonal and CommUnity NEtworks. . . . . . . . . . . . . . . . . . . 151 Persona Networks | Communîty Networks | Your Job Searc Network | Gater-îng Leads rom Loca Contacts
Part III: Your SocIal network–Integrated JoB SearcH . . . . . . .159
cHaPter 12 First GEt OrganizEd . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 161 Creatîng a Career Management Database | Maxîmîzîng Tîme Usage | Movîng Forward
cHaPter 13 Job SitEs and REsUmE Banks . . . . . . . . . . . . . . . . . . . . . . . . .167 he Dangers o Job Sîte Noodîng | How to ïdentîy Wortwîe Job Sîtes | Job Sîte Prîorîtîes: he Payîng Customers | Job Sîte Regîstratîon and ProIe Creatîon | Fîndîng More Hîdden Jobs | Resume Databases
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cHaPter 14 DirEct Approac to TargEt CompaniEs . . . . . . . . . . . . . . . . .177 How to ïdentîy Potentîa Empoyers | Wo to Target în Your Job Searc | Empoyee Reerra Programs | Don’t Approac Dream Empoyers Too Soon
cHaPter 15 Job Fairs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 191 Lîve Job Faîrs | Vîrtua Career Faîrs | Skype ïntervîews | Job Faîrs Are or Proes-sîonas at A Leves
Part IV: leVeragIng Your SocIal networkS . . . . . . . . . . . . . . . . . .203
cHaPter 16 hE SEcrEts of SUccEssfUl NEtworking ConvErsations . . . . . 205 Types o Networkîng Conversatîons | Productîve Networkîng Conversatîons | Great Networkîng Questîons | Wrappîng Up a Networkîng Conversatîon
cHaPter 17 How to QUadrUplE YoUr IntErviEws . . . . . . . . . . . . . . . . . . .215 Mutîpyîng Your Odds o Success | ïs te Resume Stî Reevant to Job Searc? | You Have te Foundatîons or Success | One Cance to Get an ïntervîew | How to Doube Your ïntervîew Odds | How to Trîpe Your ïntervîew Odds | How to Quadrupe Your ïntervîew Odds | ï Lîed about Quadrupîng Your ïntervîew Cances—ït’s More
cHaPter 18 Initiating MarkEting ConvErsations wit Hiring ManagErs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 227 How to Overcome Fear and Loatîng | Mutîpe Goas Mutîpy Odds o Success | Paînt a Word Pîcture | How to Organîze and Sequence Marketîng Conversatîons | How to Dea wît Objectîons | Lîve Leads rom Dead Ends | Marketîng Cas Are Networkîng Cas
Contents
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cHaPter 19 Social NEtworking and All YoUr Tomorrows . . . . . . . . . . . 241 Career Management heory ïs Broken | Socîa Networks Estabîs Proessîona Connectîvîty | he Toos or Navîgatîng a Long Career | Keepîng Your Brand on Track | ït’s Your Lîe | Lîve Up to Your Dreams | Socîa Networkîng ïncreases Your Odds or a Successu Lîe
IndEX. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .251
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