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2009 Marshall Cavendish International (Asia) Private Limited text Alison Lester series title Shirley Taylor Illustrations by Edwin Ng Cover art by Opal Works Co. Limited Published by Marshall Cavendish Business An imprint of Marshall Cavendish International 1 New Industrial Road, Singapore 536196 All rights reserved No part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the copyright owner. Request for permission should be addressed to the Publisher, Marshall Cavendish International (Asia) Private Limited, 1 New Industrial Road, Singapore 536196. Tel: (65) 6213 9300, Fax: (65) 6285 4871. E-mail: genref@sg.marshallcavendish.com . Website: www.marshallcavendish.com/genref The publisher makes no representation or warranties with respect to the contents of this book, and specifically disclaims any implied warranties or merchantability or fitness for any particular purpose, and shall in no event be liable for any loss of profit or any other commercial damage, including but not limited to special, incidental, consequential, or other damages. Other Marshall Cavendish Offices Marshall Cavendish Ltd. 5th Floor 32-38 Saffron Hill, London EC1N 8FH Marshall Cavendish Corporation. 99 White Plains Road, Tarrytown NY 10591-9001, USA Marshall Cavendish International (Thailand) Co Ltd.

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Publié par
Date de parution 01 août 2009
Nombre de lectures 0
EAN13 9789812619495
Langue English

Informations légales : prix de location à la page 0,0450€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

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2009 Marshall Cavendish International (Asia) Private Limited text Alison Lester series title Shirley Taylor Illustrations by Edwin Ng Cover art by Opal Works Co. Limited
Published by Marshall Cavendish Business An imprint of Marshall Cavendish International 1 New Industrial Road, Singapore 536196
All rights reserved
No part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the copyright owner. Request for permission should be addressed to the Publisher, Marshall Cavendish International (Asia) Private Limited, 1 New Industrial Road, Singapore 536196. Tel: (65) 6213 9300, Fax: (65) 6285 4871. E-mail: genref@sg.marshallcavendish.com . Website: www.marshallcavendish.com/genref
The publisher makes no representation or warranties with respect to the contents of this book, and specifically disclaims any implied warranties or merchantability or fitness for any particular purpose, and shall in no event be liable for any loss of profit or any other commercial damage, including but not limited to special, incidental, consequential, or other damages.
Other Marshall Cavendish Offices
Marshall Cavendish Ltd. 5th Floor 32-38 Saffron Hill, London EC1N 8FH Marshall Cavendish Corporation. 99 White Plains Road, Tarrytown NY 10591-9001, USA Marshall Cavendish International (Thailand) Co Ltd. 253 Asoke, 12th Flr, Sukhumvit 21 Road, Klongtoey Nua, Wattana, Bangkok 10110, Thailand Marshall Cavendish (Malaysia) Sdn Bhd, Times Subang, Lot 46, Subang Hi-Tech Industrial Park, Batu Tiga, 40000 Shah Alam, Selangor Darul Ehsan, Malaysia
Marshall Cavendish is a trademark of Times Publishing Limited
National Library Board Singapore Cataloguing in Publication Data
Lester, Alison Jean.
Present for success : a powerful approach to building confidence, developing impact and transforming your presentations / by Alison Lester. - Singapore : Marshall Cavendish Business, c2009.
p. cm. - (Success skills series)
eISBN-13 : 978-981-261-949-5 (pbk.)
ISBN-10 : 981-261-674-8 (pbk.)
1. Business presentations. 2. Public speaking. I. Title. II. Series: Success skills series (ST Training Solutions)

HF5718.22
658.452 - dc22 OCN311703214
Printed in Singapore by Times Graphics Pte Ltd

PREFACE
Congratulations on picking up this copy of Present for Success by Alison Lester. I m very proud that this is one of the first books in the ST Training Solutions Success Skills series. This series includes several short, practical books on a range of topics that will help you develop your skills and enhance your success at work and in your personal life.
The Success Skills series was originally created to meet the needs of participants of ST Training Solutions public workshops. After attending our workshops, many participants expressed a real desire to continue learning, to find out more about the topic, and to take it to another level. They were hungry for knowledge; just the effect I had hoped for when I set up ST Training Solutions Pte Ltd in 2007. With the Success Skills series of books, the experience and expertise of our trainers can be enjoyed by many more people.
As series editor, I ve enjoyed working with the authors to make sure the books are easy-to-read, highly practical, and written in straightforward, simple language. Every book is packed with essential tools and strategies that will make you more effective and successful. We ve included illustrations that reinforce some key points, because I believe we learn more if we add some fun and humour. You ll also notice some key features that highlight important learning points:
Myth Buster

Here you will find a statement that is not true, with notes on the true facts of the matter.
Fast Fact

Useful snippets of information or special points to remember.
Aha! Moment

This is a light bulb moment, when we note something you may be able to conclude from a discussion. Don t forget to note your own Aha! Moments perhaps when you receive some extra insight that clarifies an important point.
Try This

Here you ll find a suggestion for how you can put a special point into practice, either at home or at work.
Danger Zone

You ll find some words of warning here, such as things to avoid or precautions to take.
Star Tips

At the end of each chapter you ll find a list of Star Tips - important notes to remind you about the key points.

By picking up this book you have already shown a desire to learn more. The solid advice and practical guidelines provided in this book will show you how you can really go from good to great!
Good luck!

Shirley Taylor Series Editor CEO, ST Training Solutions Pte Ltd
ST Training Solutions
www.shirleytaylortraining.com www.shirleytaylor.com
CONTENTS

INTRODUCTION
ASSESS YOURSELF
1. NERVES
Managing stage fright so it doesn t manage you
The physiology of fear
The power of adrenalin
Changing fear to fun, mentally and physically
Star Tips for managing presentation nerves
2. DEVELOPING YOUR CONTENT, DEVELOPING YOUR STRUCTURE
The first step
Getting your ideas to flow
Plugging in to the World Wide Web
Who s listening?
Putting it all together
The many ways to give life to your structure
The keys to being memorable
Star Tips for developing and organising your content
3. TOOLS FOR DELIVERY - YOUR WORDS
Managing audience attention
Keep it simple, with impact
Jargon as a foreign language
What you don t say can be just as important
A picture paints a thousand words
How else do we remember?
Star Tips for using the words that will work best for you
4. TOOLS FOR DELIVERY - YOUR VOICE
Your presentation toolbox
Imitate your way to success
Expanding your comfort zone
But my material is so dry!
Speed
Star Tips for making the most of your voice
5. TOOLS FOR DELIVERY - YOUR FACE
Face facts
Smile, and the world smiles with you
Closing and opening your face
High brow, low brow
The eyes have it
Eye contact
Mouthing your way to success
Star Tips for adding meaning and impact with your face
6. TOOLS FOR DELIVERY - YOUR BODY
Do you speak body language?
Putting the body puzzle together
How many words are there in your body language vocabulary?
The complete message
Star Tips for making effective physical choices
7. VISUAL AIDS THAT HELP RATHER THAN HURT
What s the point?
The slippery nature of slides
Slides to open with, slides to close with
Trends in presentation slides
Slide do s and don ts
The good, the bad, and the ugly
Handouts
Remote control
Laser pointers
Flipcharts and whiteboards
Fun and games
Visual aids for you
Star Tips for making sure your visual aids work for you
8. TECHNICAL PRESENTATION CHALLENGES
How technical presentations are different and the same
Charts and graphs
Slides vs. take-home documents
Star Tips for enhancing the clarity of your technical presentations
9. MANAGING THE ENVIRONMENT
Arranging the furniture
Arranging your mind
Time killers
Musical accompaniment
Let the walls speak for you
Meet and greet
Some like it hot and others don t
Bang, bang! You re dead
It s never too late to make changes
Time management
Star Tips for creating the right speaking environment
10. TROUBLESHOOTING
It depends on how you see it
What to do if
Handling difficult questions
Managing your thoughts
Avoid ending on a sour note
Star Tips for managing unexpected or unwelcome events
INDEX
ABOUT THE AUTHOR
I ve always been encouraged that a journey of a thousand miles begins with a single step, and I m so glad that your journey to presentation excellence begins with this book.
I also want you to know that it is an interesting journey, and an entertaining journey, and that while there will certainly be comfortable places to stop and rest along the way, you will always benefit from picking up again and challenging yourself to go further.
Beyond this, it s a journey essential to your professional success. Companies are stepping up their efforts to do more with less. This means that the ability to organise and discuss information in an engaging way - a way that stimulates thought and motivates people to act - will increase your value to any organisation, as well as your sense of personal effectiveness. If you can be the one who shows a willingness to present, and to improve your presentation skills, you ll be writing yourself a ticket to a bright and interesting future. It will be a pleasure to be your guide along the way.
My own presentation career began when I worked as a tour guide at the U.S. Capitol Building when attending college. I didn t have to develop the content myself, but I did have to deliver it in a way that made my tour groups want to follow me around that big building. I also had to make sure that my groups could hear me over the handful of other guides working each room.
It wasn t until I decided to try my hand at stand-up comedy that I had to confront the questions of content, structure, pacing and terror. Developing a stand-up monologue was perfect for forcing me to consider how best to engage an audience at the outset, how to link the various subjects in each monologue, and how to wrap things up in a memorable way. And while I ll never forget the horror of the moments when I felt so nervous that my mind went completely blank and I could hear waves crashing in my ear drums, I am grateful that they motivated me to develop strategies for calming myself and maintaining access to my brain under pressure.
Once I began working as a corporate communication trainer, I took on the challenge of developing slides to support my content. I discovered that just like structure and delivery, audiovisuals require a lot of attention, with the added aspect that they need to be updated regularly. I also learned that they can hurt us as much as they c

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