Customer Journey Analytics A Complete Guide - 2021 Edition , livre ebook

Emereo Publishing - Gerardus Blokdyk

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147 pages

English

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Description

This Customer Journey Analytics Guide is DIFFERENT from books you're used to. If you're looking for a textbook, this is not for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Customer Journey Analytics challenges you're facing and generate better solutions to solve those problems.

Ask questions like:
* How do you define and prioritize promising business opportunities?
* What scope do you have as human beings to create a world built on empathy?
* What is the user experience from front office through to operations and the customer?
* Which touchpoints are most and least effective?
* Are you asking a lot from your customers?
* How is consumer journey research analyzed?
* How does customer journey mapping differ from customer service strategy?
* Does probe coverage cover complex user journeys?
* Does the projects success create any negative impact for the stakeholder?
* Do you use data about your customers in a trusted manner?

Defining, designing, creating, and implementing a process to solve a challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.

Unless you're talking a one-time, single-use project, there should be a process. That process needs to be designed by someone with a complex enough perspective to ask the right questions. Someone capable of asking the right questions and step back and say, 'What are we really trying to accomplish here? And is there a different way to look at it?'

This Self-Assessment empowers people to do just that - whether their title is entrepreneur, manager, consultant, (Vice-)President, CxO etc... - they are the people who rule the future. They are the person who asks the right questions to make Customer Journey Analytics investments work better.

This Customer Journey Analytics All-Inclusive Self-Assessment enables You to be that person.

INCLUDES all the tools you need to an in-depth Customer Journey Analytics Self-Assessment. Featuring new and updated case-based questions, organized into seven core levels of Customer Journey Analytics maturity, this Self-Assessment will help you identify areas in which Customer Journey Analytics improvements can be made.

In using the questions you will be better able to:

- diagnose Customer Journey Analytics projects, initiatives, organizations, businesses and processes using accepted diagnostic standards and practices

- implement evidence-based best practice strategies aligned with overall goals

- integrate recent advances in Customer Journey Analytics and process design strategies into practice according to best practice guidelines

Using the Self-Assessment tool gives you the Customer Journey Analytics Scorecard, enabling you to develop a clear picture of which Customer Journey Analytics areas need attention.

Your purchase includes access to the Customer Journey Analytics self-assessment digital components which gives you your dynamically prioritized projects-ready tool that enables you to define, show and lead your organization exactly with what's important.

Sujets

Gestion et management

Informations

Publié par	Emereo Publishing
Date de parution	08 octobre 2020
Nombre de lectures	0
EAN13	9781867466062
Langue	English

Informations légales : prix de location à la page 0,3850€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

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