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Thorogood Publishing - Neil Pearson Barrie/ Thomas

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170 pages

English

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a practical approach to the key business skillsThe second edition of The Shorter MBA is a unique distillation of the skills you need to develop for success in business. Most people cannot give up two years of their life to study for a Masters in Business Administration (MBA), but the techniques that are taught on an MBA course are invaluable. Ideal for the busy executive, this practical, accessible book presents all the essential theory, practice and techniques taught to MBA students.Above all, The Shorter MBA is a practical book that covers every aspect of running a business.The book is divided into three parts: Personal development Management skills Business developmentand uses the latest research and business school studies to explain succinctly and clearly the key principles and practices of successful business.the shorter mba is a must-have for: Busy executives who can't spare two years out to study for an MBA but who do want expert guidance on how to upgrade all the necessary skills. Executives thinking of doing an MBA in the future and wishing to get a taster of what's involved. Experienced executives who would like a refresher course that is expert and to the point but which doesn't short change on any of the essentials.

Sujets

Strategic management

Informations

Publié par	Thorogood Publishing
Date de parution	05 août 2013
Nombre de lectures	7
EAN13	9781854188441
Langue	English

Informations légales : prix de location à la page 0,0384€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

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First published in eBook format 2013 This edition published in Great Britain in 2011 by Thorogood Publishing Ltd 10-12 Rivington Street London EC2A 3DU Telephone: 020 7749 4748 Fax: 020 7729 6110 Email: info@thorogoodpublishing.co.uk Web: www.thorogoodpublishing.co.uk
Revised and updated in 2011
First published in Great Britain by Thorsons, an imprint of HarperCollinsPublishers, 1991
© Barrie Pearson and Neil Thomas, 1991, 2004, 2011
The moral right of the authors has been asserted. All rights reserved. Without limiting the rights under copyright reserved above, no part of this publication may be reproduced, stored or introduced into a retrieval system, or transmitted, in any form or by any means (electronic, mechanical, photocopying, recording or otherwise), without the prior written permission of both the copyright owner and the publisher of this book.
A CIP catalogue record for this book is available from the British Library.
ISBN 1 85418 766 X
978 185418766 6
Introduction and Acknowledgements
About the book
This book aims to provide a practical approach to effective business skills for personal and business success, with tips and techniques to help you achieve your goals. It is divided into three main parts: Personal development Management skills Business development
The structure and format are designed to help you to grasp the essential ingredients of: Personal success – of high achievement, time management, personal effectiveness, leadership, teambuilding, solving problems and decision-making, innovation, effective communication skills, mentoring/coaching and personal marketing and PR; Management success – through understanding finance, human resources management and competitive marketing strategy; Business success – through strategies for growth and preparing a business plan, through the buying and selling of unquoted companies, and through management buy-ins and buy-outs.
Barrie Pearson, Neil Thomas
Authors and contributors
Contributing editors
Barrie Pearson BSc, FCMA is chief executive of Realization, which delivers world class mentoring and coaching for chief executives and entrepreneurs, (email: realization@eidosnet.co.uk ). In 1976, he founded Livingstone Guarantee, the first corporate finance boutique in the UK, and sold it for a substantial sum in 2001. Previously he had an international executive career with The De La Rue Company, The Plessey Company and Dexion Comino International. He co-wrote with Neil Thomas Me-Time , a life coaching manual, published by Thorogood.
Neil Thomas MA is chairman of Falconbury ( www.falconbury.co.uk ), a management training specialist (especially Mini-MBAs). He has worked with John Adair to produce The Best of Adair on Leadership and Management, The Concise Adair on Leadership, The Concise Time Management and Personal Development, The Concise Adair on Teambuilding and Motivation and The Concise Adair on Communication and Presentation Skills.
Contributors
Leadership, teambuilding and innovation
John Adair served in the Arab Legion as adjutant of a Bedouin regiment. After Cambridge University he became Senior Lecturer in Military History and Adviser in Leadership Training at the Royal Military Academy, Sandhurst. In the early 1970s he was Visiting Fellow, Oxford Centre for Management Studies, and in 1979 became Professor in Leadership Studies at the University of Surrey, and later Visiting Professor in Leadership Studies at the University of Exeter. He has worked as a consultant to a wide range of organisations in the UK and overseas, including Shell, Exxon Chemicals, Mercedes-Benz and Unilever. Working over a period of almost a decade with ICI, he helped develop the ‘manager-leader’ concept, which helped ICI to become the first British company to make a £1 billion profit in 1986. He has conducted seminars in 25 countries.
He is author of numerous leadership and management books ( www.johnadair.co.uk ) including The Best of Adair on Leadership and Management, The Concise Adair on Leadership, The Concise Time Management and Personal Development, The Concise Adair on Communication and Presentation Skills, The Concise Adair on Teambuilding and Motivation and Inspiring Leadership , all published by Thorogood.
Competitive marketing strategy
Neill Ross MA studied Classics at Cambridge University and after a brief spell in journalism went into publishing, which then became his career. He has spent most of this time in sales and marketing in the UK and overseas in both educational and professional books and journals as well as consumer magazines and publications. He now runs a property business.
Human resources management
Mark Thomas BSc(Econ), Dip PM, MIPM is an international business consultant specialising in strategy, human resource management and managing change. Mark works in Europe, the US and Asia with some of the world’s top companies. Before becoming a partner at Performance Dynamics, he worked for several years at Price Waterhouse Management Consultants, where he advised on the business and organisation issues arising from strategic change. His business and consulting experience has included major organisational changes, including mergers and acquisitions, restructuring initiatives and strategic reviews. He is also an accomplished facilitator and speaker who frequently addresses business conferences on a range of issues. He runs Mini-MBA programmes for Falconbury Ltd ( www.falconbury.co.uk ). Mark has also written several management books: High Performance Consulting Skills (Thorogood); Supercharge Your Management Role – Making the Transition to Internal Consultant (Butterworth Heinemann); Mergers and Acquisitions – Confronting the Organisation and People Issues, a special report (Thorogood); Project Skills (Butterworth Heinemann); Mastering People Management (Thorogood) and Gurus on Leadership (Thorogood).
Finance
Ralph Tiffin is a principal at McLachlan+Tiffin, chartered accountants and registered auditors. The practice has a wide range of clients, and Ralph deals mainly with the larger audit clients. With his background in engineering, Ralph spends approximately one-third of his time lecturing on accounting topics (often related to engineering), project appraisal and management issues in the UK with the Institute of Chemical Engineers, Hawksmere and in-house clients. He also spends up to three months a year lecturing and consulting on similar topics in the Middle East and Asia.
Ralph acts a consultant to many companies in the UK and overseas. Recent projects have included an appraisal of an innovative lightweight tram system. His writing includes The Complete Guide to International Financial Reporting Standards – 3rd Edition (Thorogood).
Part One - Personal Development
1 High achievement
Analysing yourself
The essential ingredients for success are to: decide what personal success you want create a personal vision of success adopt a quantum leap approach believe success will happen focus on success goals be undeterred by setbacks.
The starting point for high achievement in your personal and business life is to review positively your strengths and weaknesses. A basic self-assessment should review: What am I good at? What do I enjoy doing or would enjoy given the chance? What kinds of business would I like to work in or to own? What are my assets? What work situations, frustrations and stresses do I wish to avoid?
You should ask yourself questions such as these regularly to provide opportunities to focus on what you would like to make happen and to aim for the high achievement of desired results.
Setting goals
High achievement depends on first of all identifying and setting goals, then setting about making them happen by addressing and dealing with those key issues on which success or failure depend.
Three-year goals The goal(s) I will achieve within three years are:
Subgoal(s) which need to be achieved are:

One-year goals The goal(s) I will achieve within one year are:
Subgoal(s) which need to be achieved are:

In setting these goals you should adopt a quantum leap approach to achieve dramatic results; for example, to triple profits within three years.
You must fix on these goals and use iron determination to make them happen by focusing on the reasons for achieving success: My success goals are important to me because:
My success goals are achievable because:
The obstacles to be overcome are:
The priorities to focus on are:

2 Time management
Assessing your time-management skills
Time management is not an end in itself. It is the means to an end. When linked with setting and meeting goals it provides a way of getting really high achievement out of individuals and others with whom they come into contact.
How do you rate your time management skills? Do you: Have success goals written down? YES/NO Agree your success goals with your boss wherever he or she should be involved? YES/NO Give the impression to people that you are well organised, really on top of your job, and still have time for people? YES/NO Find enough time to tackle the important projects? YES/NO Have a reputation for invariably meeting deadlines? YES/NO Ask your PA/Assistant which jobs she or he could do for you? YES/NO Work away from the office occasionally to concentrate on a particular job? YES/NO Reply to correspondence quickly? YES/NO Regularly return telephone calls and emails sufficiently promptly? YES/NO Make enough use of technology to save you time? YES/NO Deliberately decide to leave certain jobs undone, until someone complains? YES/NO Make a list of what jobs, telephone calls and emails must or should be done today? YES/NO Often take work home or go into the office at weekends? YES/NO Feel it is better to do a job yourself than to train someone else to do it for you? YES/NO Allow people to waste your time by dropping in for a chat? YES/NO Open the post each morning? YES/NO Write things in longhand for you or your PA/Assi