The Intrapreneur’s Journey , livre ebook

WITS University Press - Jeff Zias , Ogundiran Soumonni , Mjumo Mzyece , Hugh Molotsi

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149 pages

English

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Description

An essential business guide on how to develop an organisation’s innovation culture and internal entrepreneurs (intrapreneurs), with an emphasis on African innovation cases.

The Intrapreneur’s Journey: Empowering Employees to Drive Growth is a must-read for any entrepreneur, innovator, manager or senior executive who wants to successfully compete in today’s fast-changing world. Based on the observation that the most under-utilised assets in most organisations are the ideas in their employees’ heads, the authors offer first-hand experience and in-depth analysis on how intrapreneurship powers some of the world’s leading innovative businesses and other types of organisations. The proposition is simple: established organisations see continuous delivery of innovative products, services and processes when they enable teams of entrepreneurial employees to think and behave like start-ups.

This new edition adds up-to-date discussions and references on the theory and practice of intrapreneurship and innovation, making this an ideal book for students, researchers and professionals in the field. It includes informative examples and case studies ranging from large multinational corporations to small and medium-size enterprises in a primarily pan-African, but globally relevant context. Written in an accessible, easy to read style, this book features a series of assessments and tools to help implement the book’s Intrapreneurship Empowerment Model in any organisation. This book will be a leading practical guide on how to establish a culture of innovation.

Illustrations

Preface

Acknowledgements

Introduction: The Intrapreneurship Empowerment Model

Chapter 1: Time and Freedom

Chapter 2: A Dedicated Innovation Team

Chapter 3: Design Thinking

Chapter 4: Open Collaboration

Chapter 5: Lean Experimentation

Chapter 6: Align for Yes

Chapter 7: Integrated Intrapreneurship

Conclusion: Sustaining Success

Appendices:

A. The Intrapreneurship Empowerment Model (for Introduction)

B. Time and Freedom Key Resources (for Chapter 1)

C. A Dedicated Innovation Team Key Resources (for Chapter 2)

D. Design Thinking Key Resources (for Chapter 3)

E. Open Collaboration Key Resources (for Chapter 4)

F. Lean Experimentation Key Resources (for Chapter 5)

G. Align for Yes Key Resources (for Chapter 6)

Dramatis Personae

Notes

References

Authors

Index

Sujets

Entrepreneuriat

Business

Economics

Strategic management

Service innovation

Employabilité, métiers et formations

New Business Enterprises

Strategic Planning

Informations

Publié par	WITS University Press
Date de parution	01 mai 2023
Nombre de lectures	3
EAN13	9781776147922
Langue	English

Informations légales : prix de location à la page 0,1300€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

Great entrepreneurs and corporate leaders recognise that their companies’ competitive differentiation is their employees. The authors show not only how to tap into their creativity, but why it’s more important than ever to solve the problems that face the world.
Brant Cooper – CEO and founder of Moves the Needle: Reimagining Business for the 21st Century, and author of The Lean Entrepreneur and Disruption Proof
The Intrapreneur’s Journey is a practical and insightful guideline that functions both as a learning resource and practical toolkit by cleverly linking a theoretical exposition with application insights and tools. The key innovation and enterprise literature is covered, and key leadership and management considerations are explored. From stories of the global giant Google, to the fictional Pamoja Software company, intrapreneurs from the south to the north will find the curated narratives engaging and applicable.
Geci Karuri-Sebina – Associate Professor at the Wits School of Governance, and Vice President of the African Network for the Economics of Learning, Innovation and Competence Building Systems
Intrapreneurs are invaluable to any company that wants to create sustainable growth through innovation. The Intrapreneur’s Journey is not just about the process of channelling and maximising their power, complete with detailed steps and real-life examples, but the culture that supports it. A compelling read for anyone who is ready to take their organisation to the next level.
Eric Ries – New York Times Best Selling Author of The Lean Startup and The Startup Way, and co-founder of the Lean Startup Company.
The Intrapreneur’s Journey provides a fresh approach to the field of entrepreneurship, and is complemented by associated key resources based on practical, hands-on, real-world tools and assets used by some of the world’s most intrapreneurial and innovative organisations. This is a must-read work for established businesses including non-profit organisations looking for new sources of competitiveness in order to stay relevant in a fast-changing knowledge-driven global economy.
McLean Sibanda – Managing Director, Bigen Global Limited, and respected intellectual property, innovation and entrepreneurship expert
The Intrapreneur’s Journey
Empowering Employees to Drive Growth
Hugh Molotsi , Mjumo Mzyece , Ogundiran Soumonni and Jeff Zias
Published in South Africa by:
Wits University Press
1 Jan Smuts Avenue
Johannesburg 2001
www.witspress.co.za
Copyright © Hugh Molotsi, Mjumo Mzyece, Ogundiran Soumonni and Jeff Zias 2023
Published edition © Wits University Press 2023
Images and figures © Copyright holders
First published 2023
http://dx.doi.org.10.18772/12023057892
978-1-77614-789-2 (Paperback)
978-1-77614-790-8 (Hardback)
978-1-77614-791-5 (Web PDF)
978-1-77614-792-2 (EPUB)
All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the written permission of the publisher, except in accordance with the provisions of the Copyright Act, Act 98 of 1978.
All images remain the property of the copyright holders. The publishers gratefully acknowledge the publishers, institutions and individuals referenced in captions for the use of images. Every effort has been made to locate the original copyright holders of the images reproduced here; please contact Wits University Press in case of any omissions or errors.
This publication is peer reviewed following international best practice standards for academic and scholarly books.
Project manager: Alison Paulin
Copyeditor: Inga Norenius and Alison Paulin
Proofreader: Lee Smith
Indexer: Elaine Williams
Cover design: Hothouse
Typeset in 10 point Minion Pro
I dedicate this book to my loving family Michelle,
Danielle, and Dineo for their unflagging support during
our journey of creating this book. Mahal ko kayo.
Hugh Molotsi
To my family,
immediate and extended, living and departed,
especially my wife Beatrice, our sons Sipho, Dumisani and Myles,
and my late mother Ellen Joana Fweta Mzyece.
Mjumo Mzyece
To my parents, Maria and Elisée Soumonni, and my sister, Omolola.
And to the memory of my departed uncles, Olabiyi Yaï and Cyril Iweze.
Ogundiran Soumonni
Without the loving appreciation and support of
my family, Elizabeth, Danika, Kurt and Drew, my
contributions to this book would not have been possible.
This is for you.
Jeff Zias
CONTENTS
ILLUSTRATIONS
PREFACE
ACKNOWLEDGEMENTS
INTRODUCTION The Intrapreneurship Empowerment Model
CHAPTER 1 Time and Freedom
CHAPTER 2 A Dedicated Innovation Team
CHAPTER 3 Design Thinking
CHAPTER 4 Open Collaboration
CHAPTER 5 Lean Experimentation
CHAPTER 6 Align for Yes
CHAPTER 7 Integrated Intrapreneurship
CONCLUSION Sustaining Success
APPENDICES
A The Intrapreneurship Empowerment Model (Introduction)
B Time and Freedom Key Resources (Chapter 1)
C A Dedicated Innovation Team Key Resources (Chapter 2)
D Design Thinking Key Resources (Chapter 3)
E Open Collaboration Key Resources (Chapter 4)
F Lean Experimentation Key Resources (Chapter 5)
G Align for Yes Key Resources (Chapter 6)
DRAMATIS PERSONAE: PAMOJA PARABLE
NOTES
REFERENCES
AUTHORS
INDEX
ILLUSTRATIONS
Figure 0.1 The innovation paradox
Figure 0.2 The Intrapreneurship Empowerment Model
CHAPTER 1
Figure 1.1 Time and Freedom in the Intrapreneurship Empowerment Model
CHAPTER 2
Figure 2.1 A Dedicated Innovation Team in the Intrapreneurship Empowerment Model
CHAPTER 3
Figure 3.1 Design Thinking in the Intrapreneurship Empowerment Model
Figure 3.2 Design for Delight
Figure 3.3 Customer Empathy Map
CHAPTER 4
Figure 4.1 Open Collaboration in the Intrapreneurship Empowerment Model
Figure 4.2 The Innovation Pentathlon Framework
CHAPTER 5
Figure 5.1 Lean Experimentation in the Intrapreneurship Empowerment Model
Figure 5.2 The build-measure-learn feedback loop
CHAPTER 6
Figure 6.1 Align for Yes in the Intrapreneurship Empowerment Model
CHAPTER 7
Figure 7.1 The Integrated Intrapreneurship Empowerment Model
Figure 7.2 Lean startup worksheet for the Free Food app
CONCLUSION
Figure C1 The in-focus graph
APPENDICES
Figure A1 Diagnosis: Organisation lacks Align for Yes
Figure A2 Diagnosis: Organisation lacks Time and Freedom
Figure A3 Diagnosis: Organisation lacks Dedicated Innovation Team
Figure A4 Diagnosis: Organisation lacks Design Thinking
Figure A5 Diagnosis: Organisation lacks Open Collaboration
Figure A6 Diagnosis: Organisation lacks Experimentation
Figure A7 Diagnosis: Organisation has fully implemented the model
PREFACE
There is no alternative to purposeful, intelligent action. Markets, like other institutions, can be more or less harnessed for this purpose [development] but they cannot set the goals and pace of the process. If societies wish to develop and if the process of development can be deliberately accelerated, then we need to better understand how existing economies actually function and devise ways of moving faster.
—Thandika Mkandawire, ‘Running While Others Walk’, 10
As we write this preface, more than a decade after Professor Thandika Mkandawire delivered his inaugural lecture at the London School of Economics and Political Science (LSE), Africa and the rest of world are gradually emerging from a devastating global pandemic. COVID-19 is only the latest of a host of existential crises and problems facing the African continent. In her book published in 2009, a year before Mkandawire’s lecture, Wangari Maathai, the 2004 Nobel Peace Prize laureate, explains Africa’s many societal challenges and the need for sustainable solutions (including environmental sustainability and various other senses of the word ‘sustainable’). 1 Ultimately, to really confront these societal challenges and find viable, lasting solutions at all levels – personal, organisational, national and continental – Africa must, as Mkandawire so eloquently reminds us, intentionally develop and deploy its vast array of resources. In other words, to survive and thrive in the twenty-first century, Africa must unleash its innovative and entrepreneurial potential at unprecedented speed and scale. Africa’s potential (or capacity, if you will) largely resides in its people and in its organisations of various shapes, sizes and sectors. The premise of this book is that an organisation’s most significant assets are the ideas in its employees’ heads. Therefore, this book focuses on the knowledge, skills and underlying research base required to equip African organisations and their employees to use intrapreneurship effectively to nurture and harvest those ideas.
In a 1985 interview with Newsweek , Steve Jobs shared a powerful insight by describing his ground-breaking Macintosh product team as an exemplar of ‘intrapreneurship’. 2 This book is anchored in that key insight: organisations that create sustainable growth by continuously delivering innovative new products, services and processes do so through intrapreneurship – that is, through teams of entrepreneurial employees thinking and behaving like startups while nonetheless working within established organisations. To facilitate this, such organisations provide a culture and an environment that support sustained internal innovation.
This book explores how to develop an organisation’s innovation culture and internal entrepreneurs (intrapreneurs), with an emphasis on African innovation cases. It also has several unique features compared with other books on intrapreneurship. Firstly, the book explores the theory and practice of intrapreneurship and innovation with a particular, but not exclusive, focus on key issues and concepts in African contexts. Secondly, it makes use of instructive examples and case studies of intrapreneurship and innovation in organisations in Africa.