Success In the Child Care Business
60 pages
English

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60 pages
English

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Description

This is a guide specially written for Singapore business people who wish to start and operate a child care centre in Singapore. The Singapore government has initiated to have 200 day care centres to be built from 2013 to 2017 to enable women to work in Singapore.

At the same time, the flow of household help could tail off as supplier countries like Indonesia, the Philippines experience a surge in economic activity and job creation.

Locals need to get into this business with a mindset that the exhaustive operating and staffing conditions of MSFD are meant to lay out the rules for operators and their customers. Child care in this light is more than a convenience it has become an economic necessity if working women are to find their place in the world of work and in the professions.

If you think there is money to be made in the child care business, this is the book for you.

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Informations

Publié par
Date de parution 21 octobre 2013
Nombre de lectures 0
EAN13 9789810778460
Langue English

Informations légales : prix de location à la page 0,0245€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

Success In The Childcare Business
Vincent A. Gabriel
Oct 2013
Published And Distributed
Rank Books
ISBN 9789810778460
Copyright 2013 Vincent Gabriel
Typeset and Cover Design: Rank Books
All rights reserved. No part of this publication may be reproduced or copied in any form or by any means - graphic, electronic or mechanical, including photocopying, recording, taping or information retrieval systems - without written permission of the copyright holder.
Condition of Sale
This book is sold subject to the condition that it shall not, by way of trade or otherwise, be lent, resold, hired out or otherwise circulated without the copyright holder s prior consent in any form of binding or cover other than that in which it is published and without a similar condition including this condition being imposed on the subsequent purchaser.
Disclaimer
The author disclaim all liability and responsibility for loss caused to any person by any act or omission to act directly or indirectly as a result of material contained in this book.
Printed in Singapore
Preface
Planners have another 200 day care centres to be built from 2013 to 2017 to enable women to work in Singapore.
At the same time, the flow of household help could tail off as supplier countries like Indonesia, the Philippines experience a surge in economic activity and job creation.
Locals need to get into this business with a mindset that the exhaustive operating and staffing conditions of MSFD are meant to lay out the rules for operators and their customers.
Child care in this light is more than a convenience it has become an economic necessity if working women are to find their place in the world of work and in the professions.
About the author
Vincent A. Gabriel has been an advocate of the small business sector.
There are so many talented people who would like to do their own business and experience some economic freedom.
The provision of service is a popular starting point and child care fits the bill.
I hope you will find this book useful and I have found writing it pleasurable.
About the approach
The child care is both a business and a service, that requires a light touch but a logical mind.
This I have learnt from my vendors, suppliers and friends. I wish to acknowledge your valuable lesson.
To my reader I want to pass this message of the light touch and the logical mind.
When the families were large and extended, child care was a service only for a tiny section of the middle class women, who defied tradition, went to work and put their children in child care.
Today, working mothers are the norm and child care is here to stay. Let me acknowledge the pioneering efforts of those brave mothers and their husbands.
Contents
UNIT 1: How To Get Started
UNIT 2: Location
UNIT 3: How Much Will It Cost You
UNIT 4: Knowing Yourself
UNIT 5: Staffing The Child Care Centre
UNIT 6: Marketing And Sales Of The Child Care Services
UNIT 7: Exploring Possibilities
UNIT 8: The Nutritional Aspects
UNIT 9: Handling The Unexpected
UNIT 10: The Future Of Child Care
UNIT 1
How To Get Started
At the end of this unit you will know
what are the pre-requisites for setting up a child care centre as announced by the licensing authority
the entry strategies adopted by some of the players in the business
the franchise as a starting model
Introduction
Your entry strategy depends on:
Your experience of the business world and the child care business in particular.
Amount of capital you have, as in this business initial expenses can be high.
Your personal commitment to build a care business, that will grow big enough so that it can be a part of retirement planning.
Your personal taste for risk taking.
Getting started
The child care centre is a little school system with many specialised areas and some non-specialised.
You start as an employee (either part-time or full time) in a child care centre.
You come in as a professional
teacher
nurse
dietician
You come in as a non-specialist
cook
general staff member
If you intend to start your own child care centre you need to start with the ROLL formula. R eading Business is a way of life. Not an occupation. Business demands the ability to identify what the market needs (in this case child care services). Read the biographies/autobiographies of other successful entrepreneurs who grew up their business. O bservation Look at what your employer is doing. Can you improve it? Listen to what people want in terms of child care centre services. Can you provide that?
Failures why did they fail? L istening Attend talks on parenting, how children learn, how children behave. Even if you are a parent you must listen to what the experts say about the psychology of learning. L earning You are a specialist in ONE area. You need to learn about other aspects: advertising, sales, marketing, personal management.
Fig 2.1 The ROLL formula
Reading
There are whole book racks of business books at the bookshops and at the library.
Read the motivational books. Examples include:
Think and Grow Rich by Napoleon Hill
How To Win Friends Influence People by Dale Carnegie
Sizzlemanship by Elmer Wheeler
Seven Habits of Effective People by Stephen R. Covey
They are based on the experiences of highly successful people who owe their success to a high level of personal motivation, excellent interpersonal relationships and inspiring leadership.
The TV channels have many business programmes listen to the tips that the specialists invited give the viewers.
Observation
Learn through observation. Visit your competitors to see how they are doing. Find out what special features they have. Never be too proud to learn from the weakest and smallest competitor. After all even the mouse can make problems for the elephant.
Find out about market failures. Seek out the hard facts. Ask searching questions to find out why a child care went bust. Use the lessons of other people s failures to examine your own strengths. Is yours a market that is at this very moment subject to a change in taste by consumers? Are you too dependent on a few customers? Are you dependent on a fancy or a whim that can suddenly change?
You need to be extra careful since consumers in Singapore accept new ideas, so much so that foreigners with deep pockets state that these consumers are at the leading edge of new trends . As someone starting out, you need to be convinced about the acceptance of an idea before you plunge in.
Listening
You need to listen to your employee at the point of sale to tell you the reasons why people are buying or why they are not buying.
You need to listen to your support staff as they are with the children:
The helper who notices that a particular child has lost his appetite for food.
Listen: Is he/she ill?
The teacher who notices that a child does not understand basic instructions like Please sit .
Listen: Is the child familiar with the English language?
Learning
You are specialist but the child care centre business requires a whole suite of expertise.
You have to complete a regular certified training at the polytechnic to be licensed to teach.
You have to get the NEA food handlers licence before you can work in the kitchen.
You need to read up and keep abreast with learning methods. Children do not learn only from teachers. They learn from everybody.
You need how to store food to prevent outbreaks of food poisoning.
You need to know something about diets and their impact on the growing child. Feeding children is not about serving canned food, or eating porridge or eating deep fried food. You need to learn what your role is in the healthy, balanced growth of a child, entrusted in your care for 12 hours, for five days of the week or in some cases even 6 days a week.
Pre-requisites for Setting Up A Child Care Centre

To set up a child care centre, the applicant must ensure that he/she meets the following pre-requisites:
i) The applicant(s) must be above the age of 21 years.
ii) The applicant/partners/Directors/Management Committee Members of the applicant(s) s organisation/company has/have not: -
a) Committed any offence under section 5, 6, 7, 11, 12 or 13 of the Children and Young Persons Act (Cap 38), or any other offence involving child abuse or child neglect;
b) Committed any offence under Part XI of the Women s Charter (Cap 353);
c) Committed any offence under Section 354, 354A, 372, 373, 373A, 375, 376, 376A, 376B, 376C, 376D, 376E, 376F, 376G, 377, 377A, 377B or 509 of the Penal Code (Cap 224).
d) . Been convicted in any court of law. If (d) has been selected, please fill up details of conviction
e) Been issued with a warning letter by the Ministry of Social and Family Development.
iii) For current operators, the tenure of licence of your existing child care centres must be at least 12 months. Centre supervisor must be trained at Diploma in Pre-school Education - Leadership (DPEL) level. In addition, the centre should not have been issued with a warning letter during the current tenure of licence.
iv) The applicants shall comply with requirements such as physical requirements, staffing requirements, administrative requirements and conditions for the extension of Government Child Care Subsidy Scheme to Child Care Centres as approved by the Director of Social Welfare. Applicants can refer to the Child Care Centres Act and Regulations for the complete set of requirements.

COPYRIGHT ACKNOWLEDGED
Updated 1 Nov 2012
Franchise As A Child Care Business For You
What is a franchise?
Why you might consider taking up a franchise?
When are child care franchises for you?
Common areas of conflict within a franchise
Introduction
Having read and carefully thought over the business models presented you might want to consider a franchise.
Why you might consider taking up a franchise?
You would seriously consider buying a franchise when
(a) you want to start a busines

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