At Home with Fragrance , livre ebook

ABRAMS BOOKS - Pumphrey Kristen Pumphrey

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222 pages

English

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Bestselling brand P.F. Candle Co. offers a modern, "so-easy-you-will-be-tempted-to-try-it" introduction to enhancing your home with fragrance and making your own custom scents and candles Candles have evolved in both function and style over the years. Gone are the days of overpowering, artificial scents: The focus on subtle, complementary fragrances is here to stay. P.F. Candle Co. has been leading this charge for more than a decade, amassing a huge following, and now they want to share all that they've learned in their first book. Equal parts design and DIY, At Home with Fragrance will teach you which fragrances work best for each room, how to interpret your distinct design style into fragrance, and (the best part!) how to make candles, room sprays, and incense with your own custom scents. The design and fragrances featured in this book are inspired by the authors' home state of California: organic and relaxed elements, as well as scents drawn from nature, are the hallmarks of P.F.'s design ethos. Scent is the perfect way to express your unique design sense-and the art of making your own fragrances and candles offers an affordable DIY approach. Filled with tips and recipes for room sprays, incense, candles, and more, the book unlocks the secrets of P.F.'s hallmark style-creating atmosphere with candles and scent-and helps readers make it their own.

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Publié par	ABRAMS BOOKS
Date de parution	16 mars 2021
Nombre de lectures	0
EAN13	9781683359593
Langue	English
Poids de l'ouvrage	3 Mo

Informations légales : prix de location à la page 0,0932€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

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Table of Contents
Introduction
Part I Fragrance Primer
What Is Fragrance?
Fragrance Families
Tenacity
Accords
Part II Fragrance Design
Picking a Fragrance for Your Home
Fragrance by Room Purpose
Fragrance by Energy
Fragrance by Decor
Part III DIY
Materials
Equipment
Building a Fragrance
Candles
Container Candles
Travel Candles
Rolled Taper Beeswax Candles
Molded Candle
Triple-Stripe Candle
Diffusers
Room Sprays
Incense
Loose Incense
Campfire Incense
Incense Cone
Rolled Incense Sticks
Potpourri
Bowl Potpourri
Drawer Sachets
Simmer Pots
Resources
Glossary
Acknowledgments
Introduction
We were walking along a sunny ridge of the Ewoldsen Trail in Big Sur when I smelled it. Sage. Not just any sage, but white sage that had been frying on the grassy slope of the trail just below. The salty Pacific Ocean glimmered in the midday sun. In front of us, the trail climbed upward before dipping back down into a cool and lush redwood grove. But all I could think about was the smell of that dry, sharp, sun-baked white sage.
It was a scent memory I took back to our studio in Los Angeles, locked into my brain the way you memorize your phone number as a kid. I kept thinking about this concept, of recreating the smell of that trail-sea salt and eucalyptus and redwood and white sage-and a year later, after revisions and sampling, we released a scent, Golden Coast, inspired by that moment.
But of course, you know, it wasn t just about the smell of the sage. We had long looked forward to our trip to Big Sur, not just because of its remote location, steep waterfalls, dense forests, and boutique hotels that we couldn t really afford. It was because we really needed some time off.
Just the year prior, my business had a huge break when our handmade candles got picked up by a major national retailer, catapulting us onto a roller-coaster ride of growth and expansion that consumed my life. Tom and I had also gotten married and he officially joined the business in the form of my Lead Candle Pourer. What started as an Etsy shop (but really a labor of love) in a second bedroom, had burgeoned into a business that, at the time, sold to hundreds of shops and several big retailers, such as Urban Outfitters and CB2. We employed people now-people that made the candles and shipped them and wrote sales orders right alongside us. After we got that big order, Tom and I worked for sixty days straight, taking only one day off, to get it all done.
We hustled because we didn t know how many more doors would be open to us-we saw this as our shot. I started P.F. Candle Co., (which stands for Pommes Frites-a play on my last name) in 2008, which was right at the beginning of the recession, and it was getting to a point where I struggled to make ends meet. I even considered giving up on my dream, which was pretty simple-to make a living by selling handmade stuff. But that eventual lucky break felt like a sign that I should take it and run, and although I would not recommend running yourself into the ground in quite the same way, I have zero regrets for the long hours and relentlessness that defined those early years.
So it was a pretty big thing for us when we chose to go away for a weekend. In retrospect, I think we only took one actual day off from work. We left our team of four in charge of the operations and set out on a trip to Big Sur, where we rented a tiny cabin and built fires at night, drank beer and ate organic food, read books by the riparian Big Sur River, and went hiking.
Why that moment was so important-the experience of hiking through all these ecosystems and smelling the flaky redwoods, the cool creek bed, the invigorating white sage-is that it was the moment we turned from being a company that sold handmade candles to a home fragrance company.
I learned to make candles at the age of twelve, so when I started my business, I naturally took them up alongside other goods. But candles were the thing that stuck, and over the years, I snowballed my scent intuition into actual training and conceptualizing, going from something smells good to something smells good, and it s dry white sage. That trip was the first time I harnessed my own power of memory into a scent that would later become one of our bestsellers.
Scent is about so much more than just the way something smells. Scent is an experience. I think that s why I m so drawn to this industry-I didn t want to just create a product that someone would use and be done with. I wanted to create a functional product that gave someone an experience that lasted longer than a moment.
Once I began to notice scents, my senses were heightened. The sense of smell is primordial; we learn to smell before we learn to speak. It communicates without words. It can tell you when something s good (like cookies) or bad (like a gas leak). Scent and the means by which you use it-lighting a candle or some incense-connect you to your space around you and create rituals that help soothe the stress of our relentless cultural pace.
It s not just that scent and fragrance can enhance your life and space, and make you more attuned to the world around you. It s also that having a deeper connection to how things are made gives meaning to the items you choose to keep around you. We wrote this book not just as a primer for you to understand why things smell like they do but as an homage to our roots-DIY.
Our little business has grown a lot since that hike in 2014. We are now a team of seventy, and we are sold in thousands of boutiques and chains worldwide, including our own shops in Los Angeles and San Francisco. This concept of DIY has driven everything that we have done. We grew the business with zero funding or business expertise, and were basically schooled on the internet and learned as we went.
At the tail end of writing this book, the entire world was hit with the Coronavirus pandemic. Overnight, our world changed, and we suddenly found ourselves inside for long hours at a time. I don t think I ve ever burned so many candles in my life. I was panicked, thinking that everything we had worked for-the business we had so carefully built, the employees we had hired, all the candles we had made-would vanish overnight. But a funny thing happened: As we closed our doors, our customers found us online. They sent us DMs on Instagram letting us know how much a candle or room spray-a tiny piece of normal-meant to them, how it was helping them get through. They sent gifts to nurses and frontline workers, or just to their cousin who was working from home, to connect and break up the drudgery. Not only were they using these products as aromatherapy, they were shaping their interior life through scent and design. It was everything we had written about in the book coming to life. The products you choose to use in your home matter. They can comfort you, give you meaning, or give you a semblance of normalcy and control.
In the chapters ahead, you ll learn about what fragrance is and what it smells like. Then you ll see how to incorporate fragrance into your home design, or how to use it as an aromatherapy tool. Fragrance is in everything, from our dish soap to our bug repellent. Once you become aware, you can harness this to shape the world around you, and bring intentionality where there wasn t any before. And the fun part? Lots of DIY projects to get your hands moving. The connection to the things that you use on a daily basis-whether by learning more about the companies you shop from, or by making the products yourself-is something that will stick with you.
- KRISTEN
What You ll Find in This Book
Part I Fragrance Primer
This is an in-depth look at what fragrance is, and what fragrance actually smells like. Short of a scratch-n-sniff book, we ve done our best to explain what our favorite notes smell like, and how you might use them. You ll learn about fragrance families and top/middle/base notes.
Part II Fragrance Design
This section explores the connection between fragrance and your home design. Here, you ll discover what scents work for which room, or which candle to burn depending on the mood you d like to set.
Part III DIY
In this section, we ll explore how to make all sorts of candles, hand-rolled incense, room sprays, potpourri, and more.
If we can leave you with anything after reading this book, it s about approaching your home fragrance with intentionality. Kristen always talks about how in high school, her art history teacher set a group of objects out and went down the line, asking, Is this art? Some were obvious-paintings or sculptures of course classified as art. But what about the piece of driftwood? Not so much. What stuck with her was the importance of intentionality: The difference was that an artist created that painting or sculpture, but a piece of driftwood was just pulled from Mother Nature, and although it was beautiful, beauty does not equal art. (An argument can be made that by this teacher elevating this piece of driftwood in front of the class, the intentionality changed, but that s really more fitting for an esoteric dinner party discussion, not a book about home fragrance.)
The same can be said for fragrance. The difference between scent (the odor something gives off) and fragrance (an orchestration of scent molecules) is intentionality. Fragrance is something that is crafted, made by harnessing scent notes together. Fragrances can be built upon and improve the smells in your life. You get to choose your fragrance, which isn t always the case with general scents and odors. (Although you can take out the trash-that s a scent you can always choose to eliminate).
In this section, we re going to dive into the fine details of fragrance. We will take you beyond Oh, that smells good to give you a deeper understanding of the composition and texture of fragrances. This is a great base layer to have when exploring how to use these s