INTERPRENEUR
142 pages
English

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142 pages
English

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Description

After collapsing with exhaustion, and landing at the bottom of an escalator at Kings Cross station; Simon decided that his life needed to change. Now in his early 30s, he'd worked his way up the corporate ladder, but felt burnt out. In that moment, he decided to take a different path, focus on his passion and start a new life plan.

Informations

Publié par
Date de parution 17 novembre 2016
Nombre de lectures 2
EAN13 9781911259220
Langue English
Poids de l'ouvrage 1 Mo

Informations légales : prix de location à la page 0,0500€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

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INTERPRENEUR
The Secrets Of My Journey To Becoming An Internet Millionaire
By Simon Coulson
‘I never lose. I either win or learn.’
Nelson Mandela
ISBN: 9781910602997
First published in 2016 by How2Become Ltd.
Copyright © 2016 Simon Coulson.
All rights reserved. Apart from any permitted use under UK copyright law, no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or any information, storage or retrieval system, without permission in writing from the publisher or under licence from the Copyright Licensing Agency Limited. Further details of such licenses (for reprographic reproduction) may be obtained from the Copyright Licensing Agency Ltd, Saffron House, 6-10 Kirby Street, London EC1N 8TS.
This manuscript is written entirely from materials and information supplied or approved by the Author, Simon Coulson. The Author warrants that any materials or information provided in written form or obtained from interviews of the Author in connection with the manuscript do not in any way whatsoever infringe any existing copyright or licence of any third party, that they contain nothing libellous, blasphemous, indecent, defamatory, objectionable or in any way unlawful, and that all statements purporting to fact are true. In publishing this manuscript the Author agrees to defend, indemnify, and hold harmless the Co-Writer, Rachel Murphy, against all claims, suits, actions, costs, damages, and expenses that the Author may sustain by reason of any scandalous, libellous, or unlawful matter contained or alleged to be contained in the manuscript, or any infringement or violation by the manuscript of any copyright, patent or other intellectual property right.
CONTENTS
Acknowledgements
Prologue
Chapter 1 – The Wake-Up Call
Chapter 2 – Fake It ‘Til You Make It
Chapter 3 – Leaving The Rat Race
Chapter 4 – Where Is Bulgaria?
Chapter 5 – Rinse And Repeat
Chapter 6 – Widening The Net
Chapter 7 – A Universe Of Ideas
Chapter 8 – Reviewing The Situation
Chapter 9 – Growing Pains
Chapter 10 – What Exactly Do You Do, Simon?
Chapter 11 – Going Up In The World?
Chapter 12 – Office Politics
Chapter 13 – Accidental Public Speaker
Chapter 14 – Make It Happen
Chapter 15 – Rolling The Dice, Again
Chapter 16 – Don’t Buy A Porsche!
Chapter 17 – Tasting The High Life
Chapter 18 – Learning From The Best
Chapter 19 – Living The Dream
Chapter 20 – Passion Projects
ACKNOWLEDGEMENTS
Thanks to Mum - for making me, shaping me and supporting me.
Nan Marsh (RIP) who was always able to rustle up a great meal and a ‘survival kit’ whenever I called in at the end of a long day’s work in the City, and who was an absolute inspiration for her work ethic.
For Harley Coulson - always making me smile. Aged 7, he already dances better than me and tells better jokes.
Rachel Murphy for her expert assistance in putting this book together.
Everyone I worked with at BT - especially Barry Smith, Geoff Richardson, Sean Gubbins, Chris Wingate, Colin McNulty and Clive Bayley.
Gary Gee and In The Red for hiring me for my first band.
Everyone in all the other bands I’ve played in, including (though I expect I’ve missed some) The Cold Tuesdays, Jonus, Shiandra, Ouija, High and Dry, Melle Butler, Julia Jones and Glen Kirkham (I think you still owe me for that studio, Glen!)
Dan Slowly, Steve Jenner and Rick McMunn for 10+ years of memorable, fun times on the road with Coolplay.
Steve Foley for starting my speaking career, Andrew Reynolds for giving me a shot at the big time and Ernesto Verdugo for making me an international speaker. (As I write this I’ve just been asked if I am potentially available to speak at the ExCel in 2017, at the same event as Barack Obama. This would not have happened without you guys - watch this space!)
For the great office team that helped build my businesses especially; Debbie, Charlotte, Sophie, Nigel, Nick, Alannah and Becca.
For the current Internet Business School team; Ben Brophy, Stas Prokofiev, Gino Cirelli, Jason Gee, Jay Hastings, Julia Haydon and Claire Perry, and all those who have helped along the way.
For the fantastic team that made the Darling Buds dream come true; Peter Foord, David Cox, Cosmo Lindsay, Damian Mactavish, Andrew Chapman, Roger Norris and Nici Norris, Courtney Delieu and Lucy Ridgwell.
Martin Sutton for the latest chapter with The Songwriting Academy and all of our amazing mentors and students.
Finally, as a thank you to YOU I’d like to give you all a free course on Internet marketing, covering essentials like hosting websites, automation software, website building, SEO, software tools and much more.
Go to Interpreneur.com/resources to find out more and to find links to the resources mentioned in this book. You will also be able to register for updates to the book and find great training tips.
PROLOGUE
‘You alright mate?’
I looked at the stranger in a suit standing over me and tried to work out where I was and what had just happened.
My back hurt and I was lying at the bottom of a busy escalator. Other people were pushing past and stepping over me, some of them tut-tutting and catching me with their bags and heels.
I frowned and my head throbbed as I muttered a reply to the concerned man looking down at me.
‘Yes, I think I’m alright …’
I’m not sure whether my words came out as clearly as that because my brain felt fogged, but that is what I tried to say.
‘Someone’s gone to get help for you, mate. Hang on.’
Other strangers arrived. They were in London Underground uniforms and one was wearing a fluorescent jacket with the word ‘paramedic’ written on it. The staff lifted me into a wheelchair and the medic began to take my blood pressure and ask if I was diabetic or suffered from any other medical conditions.
‘No,’ I stammered. The fog was lifting and I was beginning to feel embarrassed. ‘There’s, er, nothing wrong with me … I think I just blacked out.’
‘I see. Can you remember what happened, before you fainted?’
In hindsight, that was a very big question. What did happen before I fainted?
The very last thing I remembered was stepping onto the escalator at King’s Cross tube station and then there I was at the bottom, dazed and confused and asking myself how did I end up here? The reality was that I’d collapsed from exhaustion on my way home from work. My body had simply had enough, which is hardly surprising, because an awful lot of other stuff had happened before I fainted that day.
For 14 years, ever since I left school, I’d been climbing up the corporate ladder in customer relations at British Telecom. I’d done this very ‘successfully’ as I had been promoted time and time again, although I say this with scepticism now as I’ve learned that this statement depends on how you define success. Despite the regular increases in pay, perks and my position in the company, slowly but surely I’d become trapped in the rat race. I was commuting for two hours each way on top of working extremely long hours, often six or seven days a week. What’s more, I was so institutionalised by work I hadn’t even realised how bad things were, and how unfulfilling my life had become.
What is life about? I asked myself after I’d dusted down my suit and my pride that day and got myself to the mainline station. Crammed in a busy carriage, squashed up next to other grey-faced commuters and surrounded by the smell of take-away food and stale sweat, I thought back over the years and wondered how I’d let myself be sucked into this existence. I was 32 years old. Surely there had to be more to life than this? Surely I didn’t have to do this for the rest of my working days?
My collapse had given me a sharp wake-up call. It was time for change, but what was I going to do? How was I going to shake up my life and make my dreams come true?
What am I doing here and what is life about? They were the thoughts suddenly going through my mind after my collapse at King’s Cross. I’d worked for British Telecom PLC for 14 years after my parents had persuaded me to do my A levels and get a job with a large company. ‘It’s a job for life,’ they told me. ‘That’s what you want, Simon. Stability. Security. That’s what you get from a large corporation.’
Dad had worked as an accountant all his life. He had built up a small, steady local business that just about kept the roof over our heads and food on the table. It wasn’t exciting or glamorous, and in fact it seemed pretty boring to me whenever Dad talked about his job. I never questioned Dad’s choice of career though, or the amount of money he earned. Being a small accountant inevitably meant that Dad’s clients were often start-ups that quickly went out of business, leaving him unpaid. Unfortunately his business never progressed beyond the bottom end of the food chain in terms of size. The strains and pressures of the continued bad debts he was lumbered with and the long hours he worked meant that Mum and Dad decided to split when I was around 11.
Shortly after this my mum, brother and I moved to a small end of terrace in an unremarkable street in Gravesend, Kent (think Coronation Street). We didn’t have cash to spend on luxuries, but we certainly never went without. That was something to be proud of, but of course Mum wanted my elder brother and me to do better than she and my dad had. That is why she encouraged both of us to work for a big company, one that would provide the corporate cushioning my father never had as a small town, self-employed accountant.
My brother chose to work for British Telecom and was doing well, and so when it was my turn to leave school – St George’s in Gravesend, which later fell into OFSTED special measures - I followed him into the company, becoming a BT trainee working on customer relations systems. It seemed like a sensible choice at the time and my parents were delighted I’d heeded their advice. So there I was, on th

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