Straightforward Guide To Speech Writing And Presentation
87 pages
English

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87 pages
English

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Description

For most people, performing in public presents a problem, indeed can be a nightmare. What should be a defining speech, whether at a wedding, a business event or any other event for that matter, can turn into a shambles. There are key techniques when crafting, and delivering, a speech. Once the person making the speech understands the art and the craft of structuring the content of the speech, indeed understands what it is they are trying to say, and also understands the art of presentation the whole process will turn from a problem to a pleasure.

Informations

Publié par
Date de parution 25 mars 2022
Nombre de lectures 0
EAN13 9781802361179
Langue English

Informations légales : prix de location à la page 0,0300€. Cette information est donnée uniquement à titre indicatif conformément à la législation en vigueur.

Extrait

A Straightforward Guide To Speech Writing and Presentation
Roland Watson
Straightforward Publishing www.straightforwardco.co.uk
Straightforward Guides
Straightforward Co Ltd 2022
All rights reserved. This book may not be copied in any way, either in a retrieval system, or electronic or mechanical copying without the permission of the copyright holder. A British Library Cataloguing in Publication data record is available from the British Library.
ISBN 978-1-80236-065-3 ePUB ISBN: 978-1-80236-117-9 Kindle ISBN: 978-1-80236-110-0
Printed by 4edge Ltd www.4edge.co.uk
Series Editor: Roger Sproston
Cover design by BW Studio Derby.
The information in this book is correct at the time of going to press. The author and publisher have no liability for errors or omissions contained within or for any changes in the law since publication.
CONTENTS
Introduction
PART 1. CRAFTING A SPEECH
CHAPTER. 1
DELIVERING A SPEECH-KNOWING YOUR AUDIENCE
Defining your objectives
Formulating objectives
Knowing your audience
Key Points from Chapter 1
CHAPTER. 2
PUBLIC SPEAKING GENERALLY
The person and the material
The Person
Why do we feel nervous?
Be prepared!
Key Points from Chapter 2
CHAPTER.3
RESEARCHING, PLANNING AND WRITING A SPEECH
Libraries.
Newspapers and magazines
The web
Radio and television
Reference books
Planning and writing a speech
Definition of the topic
Composing the title of a speech
Structuring a speech
Openings
Introduction
Closing a speech
Key Points from Chapter 3
PART. 2 PRESENTATION SKILLS
CHAPTER. 4
PRESENTATION SKILLS
Personal skills
Body Language
Vision
Developing a style
Presentation
Use of language
Body Language
Use of hands
Using facial expressions
Controlling your movements
Dress
Attitude
Formalities
Key Points from Chapter 4
CHAPTER. 5
THE USE OF VISUAL AIDS
Presenting with visual images
Tools for the presentation of visual aids
Use of an Overhead projector and use of power point
Slide projectors
Using a video
Use of other visual aids
Use of colour
Working with computers
Choosing the right equipment
Use of notes and handouts
Involving the Audience
Key Points from Chapter 5
CHAPTER 6
EFFECTIVE DELIVERY- THE VOICE
The voice
Developing your voice
Tone
Pitch
Volume
Clarity
Voice pitch
Use of silences and pauses:
A few useful hints on the use of pauses:
Emphasis
Voice projection
Use of the body
The nose
Improving posture
Training and looking after your voice
Key Points from Chapter 6
CHAPTER 7
EXERCISES GENERALLY
Exercises to help you relax
Shoulders
Neck
Head
Concentration
Breathing control
Breathing in
Breathing out
The voice generally
Key Points from Chapter 7
CHAPTER 8
A FEW HINTS ON SETTING
Choosing the right setting
Further tips
CHAPTER 9
DEALING WITH NERVES
Perseverance in the face of fear
Fear of public speaking
Practical ways of controlling fear
General health
Key Points from Chapter 9
CHAPTER 10.
DELIVERING YOUR PRESENTATION
The eve of your speech
The day
Arrival
Socializing
Dealing with hecklers
Question time
Finally
Key Points from Chapter 10
CHAPTER 11
THE ART OF REMOTE PRESENTATIONS
CHAPTER 12
SUMMARY-SPEECH WRITING AND PRESENTATION
Useful Websites and Publications
APPENDIX 1
Public Speaking Roles and Events
1. Acting as compere
2. Acting as Master of Ceremonies
3. After Dinner Speaking
4. Appeals and Fundraising
5. Business Meetings-Informal and Formal
6. Chairing a Meeting
7. Conference and Conventions
8. Debating
9. Funerals and Memorials
10. Key note Speaking
11. Weddings/Civil partnerships
12. Opening functions
13. Political Speeches
14. Radio and Television
**
INTRODUCTION
This book is designed for those who wish to gain knowledge of the art of speech writing and also find public speaking and presenting in front of others a nerve-wracking experience. It is written in two parts. The bulk of the book concentrates on actual live public speaking events, in front of audiences, whilst the latter part, namely chapter 11 , deals with remote presentations which have grown considerably following the pandemic, using the likes of Zoom and other software packages. Remote presentations require a separate set of skills although there are similarities to live presentation.
This is not a book written for experienced speechwriters or presenters. It is very much a back-to-basics book that deals with the fundamentals of speechwriting and presentations for the beginner. There are books out there that deal with the subject on a different level, such as the political level and these books are outlined in the section outlining useful information.
There are a number of key aspects that are fundamental to the art of speech writing and making presentations. Without a doubt the two most important are the person presenting and the nature of the material. This book concentrates heavily on these areas, offering invaluable advice on the structuring of a speech, invaluable tips on different occasions and also essential advice on personal presentation.
In addition, advice on the use of visual aids and on the nature of the setting in which the public speaker will deliver his or her address is offered and also instruction on making the presentation and audience management.
Overall, this book will benefit those people who are new to the area of speech writing, public speaking and making presentations, whatever the medium. However, it will also benefit those who are more experienced but need a refresher.
There are key points at the end of each chapter that help to reinforce the main areas. In addition to the above, in appendix 1 there is advice on delivering speeches different speeches to suit different occasions.
Effective speech writing and public speaking is an art and a skill and the rewards for those who can become effective writer s and presenters are enormous. It is hoped that this book will go some way to developing the skills and abilities needed.
Roland Watson
**
PART 1
CRAFTING A SPEECH
A scrupulous writer, in every sentence that he writes, will ask himself at least four questions, thus: What am I trying to say? What words will express it? What image or idiom will make it clearer? Is this image fresh enough to have an effect? And he will probably ask himself two more: Could I put it more shortly? Have I said anything that is unavoidably ugly?
George Orwell
CHAPTER 1
WRITING AND DELIVERING A SPEECH-KNOWING YOUR AUDIENCE
The first thing to consider when accepting an invitation to speak is the nature and type of the function in question and also the type of audience that you will be addressing. This is absolutely essential for anyone who is being called on to deliver a speech.
Following this, you will need to set objectives for yourself and to create a framework for your speech based around those objectives. This is the essential starting point for all speech writing and presenting. Objectives fall into several categories:
The need to entertain your audience and to warm them to you
The need to pass on essential information
The need to fire your audience, to inspire them
The need to persuade the audience
The need to open up debate.
Defining your objectives
The main objective is the one you want to achieve in the best of circumstances. The main or primary objective is the one which is your main concern .
Therefore, it is essential that you have this key objective at the core of what it is you are formulating. Whether your main objective when delivering a speech is to inform, persuade or entertain, it is essential that you provoke some sort of reaction from your audience. When this happens, you have succeeded in your task. You have fulfilled your purpose as a speaker.
Formulating objectives
You need to consider very carefully the task that you have in hand. Basically, you have to speak to a particular type of audience about a given subject on a particular occasion. Formulate a statement of objectives at this point and write it down succinctly.
Include secondary objectives in addition to primary objectives. It may be your main objective to impart information and inform. However, a secondary objective may be to entertain. At least, if the audience is entertained then you will have achieved something. Essentially, in all speeches, you should aim to entertain. This will leave people with a good feeling and not an empty feeling, a feeling that time has been wasted.
Knowing your audience
There is one main golden rule when speaking in public. Always keep your audience in the forefront of your mind. Always meet the expectation of your audience. The speech must be tailored to suit the needs of the audience and to suit their level. Use language that they will understand.
You will need essential information about your audience. The following should be considered:
What is the make-up of the audience?
What is the age group?
What is their interest in the event?
What economic group are they from?
What racial and cultural background are they from?
Are they attending voluntarily or involuntarily?
Write down what it is that you think your audience are interested in and why they are attending the event at which you will be making a speech. You will then be in a position to decide how your subject and your objectives can marry up with what you think are the interests of the audience.
Audiences can be categorized and profiled in terms of their background and their varying levels of expertise. Some audiences are drawn from a profession and others are non-expert audiences. It very much depends on the occasion. Are you addressing a professional gathering or are you at a social gathering such as a wedding? Each occasion will differ and, even before you can consider writing a speech you must carry out thorough research into th

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