Sept 25 2005 audit

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THE SUNBaltimore (Independent City), Maryland52 weeks ended September 25, 2005This publication also participates in the ABC Estimated Average Issue Adult Readers Morning (Mon. to Fri.) SunReader Profile Study: The Sun 606,400 991,500Subscriber Readers 418,900 609,000March, 2005 - February, 2006 Single Copy Readers 116,100 291,100Pass-Along/Other Readers 71,400 91,300Latest Data AvailableReach (18+) 31% 50%(See Separate Report for Details)Average Frequency 3.2 3.2Gross Rating Points (GRPs) 153.5 200.8Readers Per Copy (RPC) 1.9 2.3MorningCmbd Avg Sun (Mon.-Fri.) Mon Tue Wed Thu Fri Sat1. TOTAL AVERAGE PAID CIRCULATION 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683Core Newspaper with replica electronic 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683Core Newspaper 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683Electronic Editions 0 0 0 0 0 0 0 0Other Unique Editions 0 0 0 0 0 0 0 0Total Average Paid Circulation 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,6831A. AVERAGE PAID CIRCULATION - Core Newspaper Paid for by Individual Recipients (>50% of basic)Home Delivery and Mail 257,732 186,674 156,755 149,605 195,593 199,870 229,821 210,557eliveryl - Joint Distribution 5,861 0 0 0 0 0 0 0Intermittent Subscriptions 0 5,145 8,596 8,625 7,441 1,259 0 0Single Copy Sales 123,067 44,367 44,273 44,096 45,917 45,302 42,202 32,962Subtotal 386,660 236,186 209,624 202,326 248,951 246,431 272,023 243 ...

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English

THE SUN Baltimore (Independent City), Maryland 52 weeks ended September 25, 2005

This publication also participates in the ABCEstimated Average Issue Adult Readers SunMorning (Mon. to Fri.) Reader Profile Study: 991,500The Sun 606,400 Subscriber Readers 418,900 609,000 March,2005-February,2006  291,100 116,100Single Copy Readers Latest Data Available 71,400 91,300Pass-Along/Other Readers (SeeSeparateReportforDetails)hcae81(RAverage+)31%50%3y2..32rFqeeucn Gross Rating Points (GRPs) 153.5 200.8 Readers Per Copy (RPC) 1.9 2.3

Morning Cmbd Avg Sun (Mon.-Fri.) Mon Tue Wed Thu Fri Sat 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683 424,272245,445215,965208,546258,843254,291287,880258,683 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683

1. TOTAL AVERAGE PAID CIRCULATION CoreNewspaperhitwreicplnocialecert Core Newspaper Electronic Editions Other Unique Editions Total Average Paid Circulation 1A. AVERAGE PAID CIRCULATION - Core Newspaper Paid for by Individual Recipients (> 50% of basic) Home Delivery and Mail 257,732 186,674 156,755 149,605 195,593 199,870 229,821 210,557 Home Delivery and Mail - Joint Distribution 5,861 0 0 0 0 0 0 0 Intermittent Subscriptions 0 5,145 8,596 8,625 7,441 1,259 0 0 Single Copy Sales 123,067 44,367 44,273 44,096 45,917 45,302 42,202 32,962 Subtotal 386,660 236,186 209,624 202,326 248,951 246,431 272,023 243,519 Paid for by Individual Recipients (> 25%, <50% of basic) Home Delivery and Mail 9,742 1,703 0 0 274 274 7,870 7,909 Single Copy Sales 794 0 0 0 0 0 0 23 Subtotal 10,536 1,703 0 0 274 274 7,870 7,932 Total Average Paid by Individual Recipient Circulation -Core Newspaper 397,196 237,889 209,624 202,326 249,225 246,705 279,893 251,451 Other Paid Circulation:(See Par. 6A) Single Copy Sales 6,001 841 846 832 810 855 906 1,874 Educational Programs 3,553 1,742 468 377 3,875 1,733 2,178 28 Employee/Independent Contractor 1,917 1,924 1,942 1,937 1,898 1,939 1,903 1,890 Group (Subscriptions by Businesses for Designated Employees) 31 86 76 91 87 93 84 27 Third Party Sales 3,830 2,255 2,269 2,270 2,249 2,245 2,246 2,374 Third Party Sales - Payment made with barter (See Par. 6B) 11,744 708 740 713 699 721 670 1,039 Subtotal 27,076 7,556 6,341 6,220 9,618 7,586 7,987 7,232 Total Average Paid Circulation - Core Newspaper 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683 Total Paid Circulation - Electronic Editions 0 0 0 0 0 0 0 0 Total Paid Circulation - Other Unique Editions 0 0 0 0 0 0 0 0 TOTAL AVERAGE PAID CIRCULATION 424,272 245,445 215,965 208,546 258,843 254,291 287,880 258,683 Other Audited Distribution (Optional) 0 0 0 0 0 0 0 0 Total Distribution (Optional) 0 0 0 0 0 0 0 0 None of None of None of None of None of Days Omitted from Averages (See Par. 6B) 7 3 record record record record record Definitions: CoreNewspaper:alleditionsthatmaintainthesamebasicidentity,containarticlesofinteresttothegeneralpublic,appearinthesameformatandlanguage,andincludefullROPadvertising. ElectronicEditionReplica:alldigitaleditionsthatmaintainthesamebasicidentityandcontentasthecorenewspaper,includingallauthorizedROPadvertising. ElectronicEditionNon-Replica:alldigitaleditionsthatmaintainthesamebasicidentityofthecorenewspaperbutwithcontentthatmaydiffer. UniqueEditions:alleditionsthatmaintainthesamebasicidentityasthecorenewspaper;containarticlesforspecificaudiencesegments,mayappearinadifferentformatorlanguage,andmaycontainROPadvertising.01-1880-0 SDR:SupplementalDataReport,whenincluded,providesenhanceddataforthisreportingcategory.

NEWSPAPER DESIGNATED MARKET / BALTIMORE, MARYLAND

PENNSYLVANIA Emmitsburg 21102 21053 21132 21160 Rising Sun 21787 21918 217272112021161211542191721911 Taneytown ManchesterCecil 21084 21904 21901 21158 Hampstead Jarr ttsvilleHarford034trtPo12ssoatEiDhtpreoN 21757Westminster2107421111e210501028Pe2r1ry9v0il3l21914 Union Bridge 21155 2 21078 e Charlestown New Windsor 21047 Bel Air North 21001 Havre de Grace Woodsboro Bel Air 2179821791217762115721071210320115221013Fallston2B1e0l1A4i2r1S0o1u5thAberdeen FrederiBaltimoreCockeysville 21082 21701llorraCkc3r9r0m1y2eP0821anA50821vorPgnidrebneeouGrnd0092110712saeaHinKtl2s1i0l1230lP1284150121nwotsre7eistR131leilsvng 217742177121784Oakland21136Owings2G1M1ailrl1rsi7sonMayLsutC2h1he2rav0pil4elle-TH2i1am2mo8np6ituoCmnar2n1eP0ye5r7ryHall211J5o6ppatowEnde2g1e0w4o0od2100521919 Eldersburg Towson 21234 21128 21162 21010 Betterton New2M1a7r7k0etMountAirySykesville21R1a3n3dallstown21P2i0k8esvi2ll1e20922112251222123P9arkviOllveerl2eW1a2hi3t6eMarsh 22 GreenValley2110421163Milfo2r1d24M4illLochea2r1n21522112211102125211212R41o2s0eR6d2oa1sl2es3vMi7lildedleR2i1ver02126116067 21754Baltimore21218 Essex 20871D2a0m87a2scus208822179721227113778233721794H21o042rElld2712022unDlkda8221ociyi22t1C2t7t2212113122621212naw1dlooWaCvilltonse21231e2r0s12u2a2rt4y1s20Q2o2w1l2e1B52120212212329226121K78ent21645 21250 21230 wa Highlands21043 Lansdowne-Baltimore Montgomery7221h2CsdgeetEowrtn5222152104y9122e2me1r9e12302601phrePum Laytonsville2083321C0o4l4umbiaElkridgeLinth2i1c0u9m021620Kingstown Brookl P 20872408270688620879Brookev2il0le862207772107521240GlenBurnie21226Riviynark era Beach Waa2sit0hh8in7g7tbonGrove2083220860208260186820759Sava22g01e70242630722600377904121S02e71v61er42n41077210261106P0asaden2a1122RockHall21661ChurchHill G ers urg 20878208502085520853209062090520866La2ur0e7l0720724FortMea2d1e113SevernaParkLakeShoreQueen Ann21e6'2s3 Rockvil2l0e85120904SoutMhaLryaluarnedlCityOdenton2114621056 20902 20708 20755 21108 P2o0t8o5m4ac20812G70a28r0r58e2t21t04P8a9r5k2W0h9it0e1OakP2r0i70n5ce George's2320154102Cnworlivs101227411112elntrnAeC216ellidvleor Silver Spring 207 Crofton 2081280C8h21e02v8y12C60h8a1s5e2091020912C220ol07l7e8g42e240P20a2r7k08724702070771062Gl0e27n06n792D0al2eB0o7w1i5eAnnapolis21401Ste2v1e6n6s6ville21619Que2e1n6st5o8wn21657 Hyattsville 20737 21140 21403 20712 21638 Washington,D.C.220077282120710Woodmore21035QueenAnne District of Columbia27012852027042730716Anne Arun2d1e03l7 Grasonville 21679 Hillsboro Walker Mill Largo Mayo 21625 20001-99 20747 20774 20776 Forestville VIRGINIArMpoerlMateeaUprrGes7g7di8nrn0i247620obor864477640122207Talbot Andrews AFB 20733 21663 2074520762Up2p0e7r72Marlboro20711St.Michaels21601 Rosaryville Deale 21676 20F7ri4e4ndlyClinton20623Marlton207792075121612Easton21655 Fort Washington 20735 20754 20758 21665 0 5 10MARYLAND2077036412oNtrheBcahtserP on MilesBrandywine Chesapeake Beach 21671 21662 21654 21673 A2cc0o6k0e7ek206132068920732OxfordTrappe

LEGEND STATE BOUNDARY COUNTY BOUNDARY ZIP CODE BOUNDARY BALTIMORE CORPORATE LIMITS BALANCE OF NEWSPAPER DESIGNATED MARKET

Baltimore 

The Sun (Morning & Sunday), Baltimore, MD, Page #2

Audit Bureau of Circulations C1159-R01

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