Pharma Customer Experience , livre audio

3:41:38

English

Livres audio

2022

Écrit par
Sean Mcdade

Publié par
Authors Republic

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3:41:38

English

Ebook

2022

Obtenez un accès à la bibliothèque pour le consulter en ligne En savoir plus

Publié par

Authors Republic

Date de parution

14 avril 2022

Nombre de lectures

EAN13

9781667962221

Langue

English

Poids de l'ouvrage

557 Mo

Pharma Customer Experience reveals twenty secrets that pharmaceutical and biotechnology companies are using today to connect emotionally with their customers—both patients and healthcare professionals.

In an increasingly competitive environment, it's no longer enough for pharma to develop drugs and technologies that treat, cure, or relieve the symptoms of disease. To be truly customer-centric—building long-term, reliable customer relationships—pharma must learn to treat patients and healthcare professionals the way hotels treat their guests.

Discover how pharma companies can differentiate themselves through exceptional customer experience—helping patients understand available support services, explaining what to expect from clinical trials, making it easy to onboard onto new medications, and much, much more.

In Pharma Customer Experience, Sean McDade presents twenty powerful strategies, all easy to implement, that can turn pharma companies into exceptional customer-centric organizations.

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