Managerial Communication and the Brain, livre ebook

Managerial Communication and the Brain takes a neuroscientific approach to explaining elements of effective managerial and leadership communication in a concise way, including communicating with various audiences and in a variety of situations managers and leaders face regularly.

The book includes an easy-to-use guide to help the reader apply this understanding of neuroscience to principles of rhetoric toward developing effective messages. Several specific examples, including detailed explanations of them, illustrate applications. The content is drawn from real situations, activities, and cases, encouraging practice and facilitating immediate application to situations the reader may be experiencing.

Encouraging principles of lean processes, especially lean communication, the book will benefit anyone in a position of leadership no matter the size of the team or organization, or the professional setting—business, health care, technology, manufacturing and others. It will also benefit those training for such positions–graduate business and management students and those in leadership development programs.

Acknowledgments (p. ix)
Chapter 1 Introduction (p. 1)
Chapter 2 Basic Principles of Managerial Writing: Links to Neuroscience (p. 23)
Chapter 3 Correspondence and Proposals (p. 37)
Chapter 4 Elements of Formal Reports (p. 53)
Chapter 5 Correspondence: Communicating to Leadership Externally (p. 69)
Chapter 6 Correspondence: Communicating Information to New Employees (p. 91)
Chapter 7 Communicating Change to Your Team (p. 101)
Chapter 8 Instructional Messages: Training Manuals and Instructions (p. 109)
Chapter 9 Oral Presentations and In-Person Meetings (p. 119)
Chapter 10 Wrapping It Up with Principles and Caveats (p. 131)
Glossary (p. 141)
Notes (p. 145)
References (p. 149)
Index (p. 153)