Intellectual Property in the Managerial Portfolio, livre ebook

Intellectual property rights have, in fact, been a part of the American pantheon of types of property rights since the very beginning of the nation, but using that term to describe them is a new phenomenon dating to the second half of the last century. The recognition of the importance of protection of intellectual property rights became extremely important and distinctly more difficult as new technologies made it possible for unscrupulous “intellectual property pirates” to purloin, steal, or otherwise make off with the intellectual property of the unaware. This book introduces you to the underlying logic of intellectual property rights—how to acquire them, why they exist, the benefits derived from their ownership, and how they can be protected from the unscrupulous. Inside, you’ll learn legal and commonsense alternatives that provide the keys to protection which are outlined with detailed instructions. The availability of intellectual property rights protection, both domestic and international, is outlined and discussed, as are the history of and current trends relevant to the legal rights of the intellectual property owner and the limits of protection provided by the law and by extralegal alternatives of providing protection.
Preface ..................................................................................................ix
Introduction: Intellectual Property, Its Defi nition, Its Worth,
and Its Protection ...................................................................................xi
Part I Overview of Intellectual Property Concepts............... 1
Chapter 1 Intellectual Property Rights Protection: Legal
Monopolies Granted by Government or Created by
Private Action .................................................................3
Chapter 2 Th e Mechanics of Acquiring Intellectual
Property Protection From Government Sources:
Th e Process of Acquiring a Patent .................................17
Chapter 3 Development of Existing Intellectual Property Rights:
Th e Pro-Active Stance ...................................................35
Part II Active Protection of Intellectual Property Rights
From Infringement: Conditions of Infringement
and Defense ............................................................. 47
Chapter 4 Patents: How Th ey Can Be Infringed
and Should Be Defended ..............................................49
Chapter 5 Copyrights: Th e Current U.S. Copyright Law and
Its Provisions: Coverages and Exemptions .....................55
Chapter 6 Trademark Infringement: Protecting the Oldest and
Most Rapidly Changing of Intellectual Property
Classes: Trademarks: Cases of Direct Infringement
in the Era of High Rate of Technological Evolution ......65
Chapter 7 Trade Dress: More on Th is Newly Expanding Class of
Trademarks ...................................................................85
Part III Defending Trade Secrets ......................................... 103
Chapter 8 Keeping Secrets: Trade Secrets and Employment
Contracts ....................................................................105
Part IV Protecting Intellectual Property Internationally .... 111
Chapter 9 International Protection of Intellectual Property .........113
Chapter 10 Creating Intellectual Property Rights From a
Standing Start: Russia Since 1992 ...............................121
Notes..................................................................................................141
References ...........................................................................................147
Index .................................................................................................151