Data Visualization, livre ebook

This second volume of Business Analytics discusses the models based on fact-based data to measure past business performance to guide an organization in visualizing and predicting future business performance and outcomes. It provides a comprehensive overview of analytics in general with an emphasis on predictive analytics.

Given the booming interest in analytics and data science, this book is timely and informative. It brings many terms, tools, and methods of analytics together. The first three chapters provide an introduction to BA, importance of analytics, types of BA—descriptive, predictive, and prescriptive—along with the tools and models. Business intelligence (BI) and a case on descriptive analytics are discussed.

Additionally, the book discusses on the most widely used predictive models, including regression analysis, forecasting, data mining, and an introduction to recent applications of predictive analytics—machine learning, neural networks, and artificial intelligence. The concluding chapter discusses on the current state, job outlook, and certifications in analytics.

Ancillary data sets and more available for downloading on the publisher's website.

Preface (p. ix)
Acknowledgments (p. xiii)
Computer Software Integration, Computer Instructions and Data Files (p. xv)
Graphical and Visual Tools for Improving Business Process, Product, and Service Quality (p. 1)
Chapter 1 Overview and Importance of Visual Representation (p. 3)
Chapter 2 Data and Data Analysis Concepts (p. 9)
Chapter 3 Visual Representation of Data (p. 19)
Chapter 4 Exploring Relationships between Two or More Variables Graphically (p. 75)
Chapter 5 Data Visualization with Big Data (p. 97)
Chapter 6 Computer Applications and Implementation (p. 113)
Appendix A Charts and Graphs using EXCEL (p. 117)
Appendix B Pivot Table Applications in Descriptive Statistics and Data Analysis (p. 139)
Appendix C Charts and Graphs Using MINITAB 17 (p. 147)
Bibliography (p. 175)
Index (p. 177)
Ancillary data sets and more available for downloading on the publisher's website.