simplewebhelp-tutorial-seo

Basic Search Engine Optimization (SEO)Search Engine Optimization (or Optimisation!) / SEO is the way of making your site extra nice for search engines to use!This can be very complicated and there many good sites and books that cover this subject very comprehensively (such as: http://www.seobook.com/). However, this tutorial will just cover the basics of SEO.Keywords, Keywords, Keywords!When someone performs a search, they use keywords (or phrases made up or keywords) to find what they're looking for. To allow people to find your site, you need to use the keywords/phrases that they're likely to search for!As well as common sense (!), there are many tools to help you choose keywords to use in your site. The one from SEO Book is most of the most useful (I think!): http://tools.seobook.com/keyword-tools/seobook/Think about what you would search for if wanted to find yourself to find you. Also ask family, friends and colleagues what they'd search for to find you. Look at other sites (especially in the same area as your site) and see what kind of words they're using.When you've chosen your keywords, you can to use them in your site (more on that later), but you'll also need a site to use them in!The way the site is made/what's in the siteThe first thing to do is to make sure you have a site that works! I know this sounds obvious, but if your site can't be used by people, chances are that search engines will also have problems finding your site!Think ...