Advertising Audit and Risk Mangement Case Study

ACL CAse studyAdvertising Audit & Risk ManagementAARM delivers best-in-class risk management with ACL“ACL enables us to conduct more efficient audits with 100% data coverage, giving our company a strong competitive edge. We’re delivering unprecedented risk assessment and best-in-class results to our clients.”James Bean, Principal and Co-Founder, Advertising Audit & Risk Management CHALLeNGes» Accessing vast data volumes in disparate formats» Complex agency structures with multiple vendors» Agency pre-payment contractssOL ION Advertising Audit & Risk Management (AARM) is a California-based firm that » ACL Audit Analyticsprovides independent advertising audit consulting services to a wide variety of Fortune 100–1000 companies. AARM relies on ACL Audit Analytics to Ke B eNeFIsmonitor between $100 million and several billion dollars worth of annual client » Significant client expense recoveries» Full data coverage quickly pinpoints discrepancies advertising expenditures, in order to identify business risks, uncover misused » Risk management and financial transparency funds, improve processes and tighten controls. With ACL technology, AARM » Enhances long-term vendor relationshipsroutinely recovers 1-2% of its clients’ annual advertising expenditures – a » Enables continuous monitoringfigure that often totals several million dollars. The company also uses ACL to offer continuous monitoring and custom consolidated reporting. AARM has INs R» Auditing ...