BUSINESS PLAN COMPLET E-COMMERCE

E-COMMERCE PROJECT : FACE-APPEAL I. Executive summary : In 2010, the cosmetic sector represents 15 billion€ and the shopping bag per person is about 205€ per year. There is no crisis in this dynamic sector, which draws up the French economic growth. Moreover, the demand increases all the time because each member of a family takes care about himself. For centuries we know that beauty is quite important for women. We want to be wonderful, perfect, and attractive in the aim to charm men. But we don’t have time to go to hairdresser; we don’t want to spend few hours to touch up our make up in a beauty shop… That’s why we decided to help you and to enable you to gain precious time. You want to be attractive for particular events and you don’t know how to succeed? You have some difficulties to find the good make up and the perfect hairstyle for a cocktail, a wedding or for a costume party? Face-appeal is here for you. For the first time, men are also concerned by this kind of service. Indeed, we offer them the possibility to find what they want and to enable them to be at the top. Our professionals are ready to give them all the advices to help them to have a perfect skin.