Strategic Alliance —Case Study of Lenovo and IBM

• dissertation
• leçon - matière potentielle : from the strategic alliance

Strategic Alliance —Case Study of Lenovo and IBM By Lili Jiang Dissertation submitted to the University of Nottingham Business School, in partial fulfillment of the requirements for the degree of Master of Science in International Business September 2007

• theoretical foundation of strategic alliances
• alliance work
• multinational companies as a strategy
• comparison between analysis from secondary data
• necessity for companies
• strategic alliance……………………………………
• development of insights
• secondary data
• research