The number one thing that your home page must do for you is convert visitors

The number one thing that your home page must do for you is convert visitors Is your home page doing a good job of converting visitors into your mailing list? I always tell my clients that the money is in the list. And one of the keys to a bigger list is building a home page that converts. A good home page can and should convert 10-20% of visitors into leads. You should always be building your tribe and your relationship with them and here is no better way than to get them on your list than when they land on your home page. Did you know that it statistics show that you have a about 3 to 7 seconds to make that critical first impression to your visitors? Is your home page making the right impression during those critical 3 to 7 seconds? More than likely visitors will land on your website on either your homepage or your blog (if you are smart about driving loads of traffic to your website). A well designed home page can convert anywhere from 10-20% of your visitors into leads. Here's an example of how an effective home page can build your list - say you have 50 visitors a day to your site and you convert 5 - 10 of them, over a year you will have increased your list by 1800 to nearly 4000 new subscribers. Here are two example sites that I know consistently convert visitors all the time. The first one is a client of mine Becky Blake at Creating Super Kids.