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Sage Pay Supports BBC Children in Need with New App Functionality PR Newswire LONDON, November 16, 2012 LONDON, November 16, 2012 /PRNewswire/ -- Sage Pay, the UK's leading payment gateway today announced its partnership with the BBC Children in Need to enable donations to be made via a mobile device app. BBC Children in Need is a long standing UK charity, providing grants to projects throughout the UK, centered around disadvantaged children and young people. This new partnership will allow BBC Children in Need to take advantage of Sage Pay's payment technology to enable donations via the innovative new Children in Need app, iPudsey as well as providing interactive games and celebrity voice recordings. Sage Pay's CEO Simon Black commented "Sage Pay is delighted to support BBC Children in Need. Mobile commerce is growing rapidly and our technology makes mobile payments simple, fast and secure. The iPudsey app is innovative, and we're confident that with Sage Pay's help, BBC Children in Need will reach a new audience on their smartphones." Sarah Monteith, Director of Marketing and Fundraising at BBC Children in Need said, "We are thrilled to introduce our first mobile app, offering users another way to engage with the charity and help raise vital funds, to support disadvantaged children and young people across the UK. We are delighted to have Sage Pay on board as one of our official technology partners.
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