Retail Market Growth Spurs Adoption of Electronic Article Surveillance Systems in Southeast Asia, Finds Frost & Sullivan

Retail Market Growth Spurs Adoption of Electronic Article Surveillance Systems in Southeast Asia, Finds Frost & Sullivan PR Newswire KUALA LUMPUR, Malaysia, Jan. 2, 2013 Cost-effective solutions draw investments from price-conscious retailers KUALA LUMPUR, Malaysia, Jan. 2, 2013 /PRNewswire/ -- The electronic article surveillance (EAS) market in Southeast Asia (SEA) will grow in tandem with retail markets in its emerging countries. Since these emerging countries have a relatively low EAS installed base; the market in the region is poised for considerable growth. New analysis from Frost & Sullivan (http://www.sensors.frost.com), Analysis of the Electronic Article Surveillance Market in Southeast Asia, finds that the market earned revenues between US$30 - US$40 million in 2011 and estimates this grow at a CAGR of 16.6% till 2016. Increasing customer purchasing power and the positioning of countries such as Malaysia, Singapore, and Thailand as shopping hubs bolsters the growth of retail markets. This in turn, will increase the demand for EAS. "Retailers in SEA realize that implementing EAS systems in stores can effectively reduce shrinkage and theft, thus improving profitability," said Frost & Sullivan Research Analyst Susan Sahayan. "Theft prevention becomes crucial since retail margins are low and retailers will have to sell several of the same product type to cover the loss of one stolen item." The availability of cost-effective solutions also encourages EAS adoption.