Reincubate's Keep Calm-o-matic Clocks Up Two Million Parody Posters Created

Reincubate's Keep Calm-o-matic Clocks Up Two Million Parody Posters Created PR Newswire LONDON, December 6, 2012 LONDON, December 6, 2012 /PRNewswire/ -- Reincubate, a technology, data and media company based in London, England today announced that the two millionth "Keep Calm" parody poster had been created using their Keep Calm-o-matic website. Reincubate Says Thanks Two Million Times To Its Keep Calm-o-matic fans! To keep British Citizens calm during the Second World War, King George VI issued a propaganda poster with the statement "Keep Calm and Carry On". The http://www.keepcalm-o-matic.co.uk website allows users to create posters in the same style, changing colours, uploading images and choosing the text to create a personalised image which can then be shared on a variety of social networking sites or purchased as a customized t-shirt, bag, mug and much more. "When I first created the Keep Calm-o-matic website I had no idea it would prove to be so popular" said Andrew Dancy from Reincubate, creator of the Keep Calm-o-matic. "It is a tribute to the enduring affection that people have for the poster that it has proved so popular with our site users". "When we first discovered the poster in 2000, my wife and I both loved it and had it framed and put up in our bookshop, but we had no inkling how it would grow and grow. Those few clear words, simple but striking graphics and with the crown of George VI to give it gravitas.