Mood Media Selected by FirstMerit Bank to Provide Dynamic Digital Signage Solution

Mood Media Selected by FirstMerit BankMood Media Selected by FirstMerit Bank to Provide Dynamic Digital Signage Solution PR Newswire AUSTIN, Texas, April 22, 2014 Implementation Begins for Prominent Financial Firm Mood Media has been selected by FirstMerit Bank to provide custom digital signage solutions in 200 branch locations. As part of the selection process, Mood previously installed several trial screens and media players in FirstMerit's flagship LaSalle Street location in Chicago, testing the installations via various configuration models and content strategies. "FirstMerit has a long history of success built upon providing an exceptional level of service for every customer. Mood is thrilled to partner with such a strong brand and help enhance the FirstMerit branch experience," said Ken Eissing, President of Mood Media North America. Mood worked with FirstMerit to design a solution which complements how its customers live, work and interact in today's digital world. Using technology to create a more personal and engaging experience for customers helps the bank promote new services and strengthen brand loyalty. "It's amazing how the addition of screens and well-designed content can transform the look and feel of a space as well as customer behavior. People are now accustomed to digital content.