L'Oréal Inaugurates its Largest Factory in the World in Indonesia to Meet Fast-rising Demand in the South-East Asian Beauty Market

L'Oréal Inaugurates its Largest Factory in the World in Indonesia to Meet Fast-rising Demand in the South-East Asian Beauty Market PR Newswire JABABEKA, Indonesia, November 7, 2012 JABABEKA, Indonesia, November 7, 2012 /PRNewswire/ -- L'Oréal invests EUR 100 million in the first LEED certified factory in Indonesia 2L'Oréal announced today the opening of its largest factory in the world. The 66,000 m building is located at the Jababeka Industrial Estate, West Java, Indonesia, around 60 kilometers east of Jakarta. With a staged investment totalling EUR 100 million (approximately IDR 1.25 trillion), this new factory will serve as the production hub for the South-East Asian region. To view the Multimedia News Release, please click: http://www.multivu.com/mnr/58636-loreal-beauty-in-indonesia "As we have been successfully operating a factory In Indonesia since 1986, the country is therefore the clear choice for L'Oréal's ASEAN production hub," said Jean-Philippe Blanpain, L'Oréal's Executive Vice-President of Operations. "Building our largest factory in Indonesia once again demonstrates our dedication to providing Indonesians and the markets in the ASEAN region products with superior quality and value." In line with the Group's ambition to reach one billion new consumers in the next ten years, the factory will respond to increased market demand in Indonesia and ASEAN, which represents new frontiers of growth for L'Oréal.