Kenshoo Launches the Kenshoo Local Certification Program

Kenshoo Launches the Kenshoo Local Certification Program PR Newswire LOS ANGELES, December 7, 2012 LOS ANGELES, December 7, 2012 /PRNewswire/ -- Kenshoo Local offers the first professional certification for local search marketing experts Kenshoo (http://www.Kenshoo.com), the global leader in premium digital marketing technology, launched today at ILM West the Kenshoo Local certification program, an advanced search engine marketing training and certification initiative that develops and validates local marketing expertise and allows practitioners to reach the Kenshoo Local [Pro] status. Kenshoo "Performance from local marketing is a key priority for all of our brands, big and small. Kenshoo Local is a singularly unique product, and the certification program enables us to make the most of it to scale high volumes of campaigns rapidly and profitably," said Rich Devine, global SVP of Possible. The Kenshoo Local certification program, complimentary and available only to Kenshoo Local clients, consists of instructional videos and exams. Three levels of educational resources and exams address varying knowledge levels: 100 Level - Onboarding and Launch 200 Level - Campaign Management 300 Level - Advanced Optimization Once individuals study the educational resources, they can test their comprehension of each level through an exam to achieve Kenshoo Local [Pro] status.