IBM Named an Innovation Leader in Big Data in Sub-Saharan Africa, Notes Frost & Sullivan

IBM Named an Innovation Leader in BigIBM Named an Innovation Leader in Big Data in Sub-Saharan Africa, Notes Frost & Sullivan PR Newswire CAPE TOWN, South Africa, Feb. 3, 2014 -- Innovative, integrated solutions and emphasis on market education helps IBM expand its market share in the region Based on its recent research on the big data solutions market, Frost & Sullivan has presented IBM (NYSE:IBM) with the 2014 Sub-Saharan African Frost & Sullivan Award for Competitive Strategy Leadership. While most companies in Sub-Saharan Africa already undertake various forms of data analytics, one of the key challenges facing big data solutions providers is convincing companies of the longer-term pay-offs resulting from effective big data implementation. Uneven market maturity and a shortage of skilled personnel are other issues specific to the region. IBM has employed a Big Data and Analytics strategy that effectively addresses these challenges, making it a leading local market player. IBM is already a dominant player in the emerging global big data market and the uptake of its solutions in Sub-Saharan Africa has followed a similar vein across a broad range of industries. To meet growing client demands, IBM has established the world's deepest portfolio of Big Data and Analytics research and development, solutions and software, and assembled a strong team of researchers, mathematicians, data scientists, as well as strategy, analytics and design services consultants.