Frost & Sullivan Recognizes Windstream for its Dominance in the North American VoIP Access and SIP Trunking Services Market

Frost & Sullivan Recognizes Windstream for its Dominance in the North American VoIP Access and SIP Trunking Services Market PR Newswire MOUNTAIN VIEW, California, Dec. 11, 2012 -- The company has edged out competition through a combination of aggressive acquisitions and creative product bundling MOUNTAIN VIEW, California, Dec. 11, 2012 /PRNewswire/ -- Based on its recent analysis of the voice over Internet protocol (VoIP) access and session initiation protocol (SIP) trunking services market, Frost & Sullivan recognizes Windstream with the 2012 North American Frost & Sullivan Award for Market Share Leadership. Windstream's portfolio of VoIP access and SIP trunking services pushed the company into the market share leadership role with 22.1 percent of the market, based on revenue. The North American VoIP access and SIP trunking services market is a rapidly growing one. The competition for market share and ongoing market consolidation are driving these services ever closer to commodity status, resulting in falling prices and reduced profit margins. "Market share leadership is an important asset in hedging the effect of commoditization by compensating for price reductions with sheer sales volume," noted Frost & Sullivan Industry Analyst Michael Brandenburg. "Its successful merger with PAETEC and the creative bundling of data and voice services in ways that make the most sense to the customer have helped Windstream take the lead in a highly competitive market.