Frost & Sullivan: Cisco and Microsoft dominate a two-tiered UC market in Australia

Frost & Sullivan: Cisco and MicrosoftFrost & Sullivan: Cisco and Microsoft dominate a two-tiered UC market in Australia PR Newswire SYDNEY, Oct. 15, 2013 ~ Microsoft Lync and cloud based video among key disruptive factors poised to impact the traditional UC market in Australia ~ The Australian on-premise Unified Communications (UC) market was worth $698.5 million in 2012. This moderate growth of 2.4% from the previous year was mainly due to cautious spending from businesses as the market reacted to uncertainties in Government policies and the federal election. As organisations opt to wait and assess the suitability of cloud based solutions, growth in the on-premise UC market will continue to be low. The overall UC market in Australia is expected to grow at a CAGR of 5.5% from 2012 to 2019. Changes in business attitudes towards capital intensive UC deployments are driving interest in hosted and cloud based solutions. As organisations find it harder to secure funds to invest in expensive UC infrastructure, it is lengthening the decision making process and thereby the overall sales cycle. Frost & Sullivan's new research, Australian Unified Communications (UC) Market 2013, finds there are a number of disruptive factors emerging in the Australian UC market that have the potential to impact the traditional business model.