Frost & Sullivan: Appropriate Channel Partners Vital in the Highly Fragmented Medical Devices Distribution Market in VITSK

Frost & Sullivan: Appropriate Channel Partners Vital in the Highly Fragmented Medical Devices Distribution Market in VITSK PR Newswire SINGAPORE, Dec. 10, 2012 - Distribution partners decisive in the company's success, as no OEM has the full capability to go direct SINGAPORE, Dec. 10, 2012 /PRNewswire/ -- The medical devices distribution market in Vietnam, Indonesia, Thailand, and South Korea (VITSK) is highly fragmented, with 1428 distributors in Vietnam alone. This is due to the need for focused and specialized expertise to distribute highly diversified medical devices in different therapeutic areas and the peculiar nature of the medical devices distribution landscape. New analysis from Frost & Sullivan (http://www.healthcare.frost.com), Medical Devices Distributor Profiling in Vietnam, Indonesia, Thailand and South Korea, finds that original equipment manufacturers (OEMs) should form partnerships after a careful analysis of the complete profile of each distributor, which includes product focus areas, SWOT, geographic and customer coverage, and financial health. It is also important to carefully analyze the competitive landscape and segmentation of distributors. "The unique medical devices distribution ecosystem comprises smaller, provincial or local, and family-owned distributors," said Frost & Sullivan Research Analyst Nitin Dixit.