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Bricks and Clicks: The Next Generation of Retailing PR Newswire MOUNTAIN VIEW, California, Dec. 5, 2012 -- Frost & Sullivan hosts complimentary webinar evaluating the macro to micro implications of connectivity and convergence on the retail industry MOUNTAIN VIEW, California, Dec. 5, 2012 /PRNewswire/ -- WHEN: 11:00 a.m. ET on Wednesday, Dec. 12, 2012 LOCATION: Online, with complimentary registration SPEAKERS: Frost & Sullivan Visionary Innovation Program Manager Archana Amarnath and Senior Research Analyst Archana Vidyasekar Bricks and Clicks will become the retailing norm of the future, with every retailer expected to have a hybrid business model by 2025. Mega Trends such as connectivity and convergence will serve as conduits for retailers to merge digital, virtual and physical into one fusion bricks and clicks model. New retailing modes like interactive stores, click-and- collect, social commerce and virtual stores are imminent as retailers extend more customer touch points. Social trends, urbanization and other Mega Trends will compel retailers to change the traditional model, shifting from big-box retailing to small-box formats. This evolution to a bricks and clicks model will itself become a Mega Trend that significantly impacts and shapes other industries, including automotive, logistics and finance.
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